Product Sales Specialist - Material Handling & Rock Breaker Technologies

Astec Industries Africa Middle East; Johannesburg; On-site; ZAR 600 000 - 900 000; Full time

Job summary

A leading manufacturing company in Johannesburg is seeking a Product Sales Specialist to drive sales and market penetration for material handling systems and rock-breaker technology. Ideal candidates will have 8-10 years' experience in mining or construction, with proven sales success and a strong customer relationship focus. This full-time role requires a tertiary qualification in Sales and Marketing and proficiency in CRM platforms. Competitive benefits and necessary travel included.

Qualifications

• Minimum 8-10 years in mining, quarrying, or bulk material handling.
• 5-7 years of proven sales success in capital equipment or related industries.
• Strong background in capital equipment sales and customer engagement.

Responsibilities

• Drive sales growth and market penetration.
• Develop and implement go-to-market strategies.
• Build and manage a qualified sales pipeline.

Skills

Sales-driven

Customer relationship building

Negotiation

Market analysis

Consultative selling

Education

Tertiary qualification in Sales and Marketing

Tools

CRM platforms

MS Office Suite

Job description

Product Sales Specialist - Material Handling & Rock Breaker Technologies

Astec is a global, environmentally focused infrastructure and manufacturing company of asphalt, road building, mining and aggregate processing equipment.

Our mission is to design and build the most innovative products for the industries we serve.

Leveraging innovative solutions and technologies, we serve customers all over the world.

We are seeking a highly motivated and experienced Product Sales Specialist to lead the commercial success of our material handling systems and rock‑breaker technology products offering pit to port.

The ideal candidate will be sales‑driven, passionate about the industry, and capable of building strong customer relationships while delivering innovative equipment solutions through our go‑to‑market channels.

Responsibilities

Drive sales growth and market penetration.

Develop and implement go-to-market strategies to meet and exceed annual sales and market share targets.

Collaborate with marketing and product teams to support go-to-market strategies and campaigns.

Identify, qualify, and convert new business opportunities and strategic accounts across mining, quarrying, construction, and bulk material handling sectors within the region.

Build and manage a qualified sales pipeline, ensuring consistent lead generation and conversion.

Lead customer engagements, including presentations, site visits, and product demonstrations.

Deliver compelling proposals and quotations within 3 business days of inquiry and follow through to close.

Conduct regular customer visits, product presentations, and solution-based engagements.

Maintain deep product knowledge and act as the primary commercial contact for our material handling systems and rock‑breaker technology solutions.

Monitor competitor activity and market trends to inform sales strategy and positioning.

Support channel partners and distributors to drive regional sales performance.

Ensure CRM systems are accurately updated and used to track sales activities and customer interactions.

Attend trade shows, workshops, and industry events to promote products and generate leads.

Ensuring compliance with QMS standards.

Key Performance Indicators (KPIs)

• Achieve or exceed quarterly and annual sales revenue and unit targets.
• Grow qualified sales pipeline by 25% within the first 12 months.
• Improve lead‑to‑sales conversion rate by 20% year‑over‑year.
• Achieve or exceed customer coverage.
• Deliver all customer proposals within 3 business days of inquiry.
• Maintain % compliance with CRM data entry and reporting deadlines.
• Increase market in assigned territory by 15% year‑over‑year.
• Provide monthly feedback reports on competitor activity and customer insights.

Qualifications

Tertiary qualification in Sales and Marketing.

Engineering (Mechanical, Electrical, or Civil) or equivalent would be advantageous, but not essential.

Experience

Minimum 8‑10 years in mining, quarrying, construction, or bulk material handling with a minimum of 5‑7 years of proven sales success in capital equipment or related industries.

A driven sales professional with a hunter mentality – someone who thrives on identifying opportunities, closing deals, and growing market share in a competitive environment.

Demonstrated Experience With

• Rock breaker systems
• Stacking & reclaiming
• Material handling from pit to port

Strong background in capital equipment sales, customer engagement, and deal closure.

Character

The successful candidate needs to have a Prospecting / Hunter Mindset, be self‑motivated, goal oriented, competitive, resilient, having a strong negotiation and closing ability and able to sell consultatively, delivering value to existing customers whilst developing new. They will embody safety, devotion, integrity, respect, and innovation in all aspects of their work. Confident and able to express sales solutions to C‑Suite executives as well as operational and technical engineers involved in purchasing process.

Proficiency in MS Office Suite, CRM platforms and sales reporting tools.

Other

Ability to travel both locally and internationally is needed to meet clients and attend industry events.

Valid passport and driver's license.

Office based in Johannesburg.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Sales and Business Development

Industries: Machinery Manufacturing