Product Growth Manager

Fnb; Johannesburg; On-site; ZAR 500 000 - 700 000; Full time

Job summary

A leading South African bank is seeking a Talent Specialist to drive product innovation and customer acquisition. The ideal candidate will have over 5 years of experience in product management, a strong understanding of customer engagement, and data analysis skills. This full-time role requires a Bachelor's degree in a related field and offers opportunities for networking and innovation.

Benefits

Opportunities to innovate

Challenging working environment

Networking opportunities

Qualifications

• 5+ years of experience in product management, product growth, or digital innovation.
• Strong understanding of customer lifecycle marketing and engagement.
• Proven track record of driving product adoption.

Responsibilities

• Identify and implement new product features and enhancements.
• Develop strategies to increase customer acquisition and retention.
• Leverage analytics to monitor product performance.

Skills

Product management experience

Digital innovation

Customer segmentation

Data analysis skills

Communication skills

Education

Bachelor's degree in Business, Marketing, Finance, or related field

Postgraduate qualifications

Job description

Talent Specialist @ FNB SA | Driving Business Process Improvement

Hello Future Product Growth Manager at FNB eBucks.

Welcome to FNB, the home of the #changeables.

We design for the shapeshifters and deliver products and services that make us incredibly proud of people that make it happen.

As part of our e-Bucks talent team, you will be surrounded by unique talents, diverse minds, and an adaptable environment that lives up to the promise of staying curious.

Now's the time to imagine your potential in a team where experts come together and ignite effective change.

Are You Someone Who Can

Drive Product Innovation : Identify and implement new features, enhancements, and value propositions that align with customer needs and market trends.

Accelerate Product Take-Up : Develop and execute strategies to increase customer acquisition, usage, and retention across digital and physical channels.

Marketing & Positioning : Collaborate with marketing teams to craft compelling go-to-market strategies, campaigns, and messaging that resonate with target audiences.

Frontline Enablement : Ensure all frontline staff are well trained, informed, and equipped to promote and support the product effectively.

Data-Driven Decision Making : Leverage analytics to monitor product performance, customer behaviour, and campaign effectiveness.

Translate insights into actionable growth strategies.

Profitability Management : Monitor and optimize product profitability, ensuring sustainable growth and alignment with business objectives.

You Will Be An Ideal Candidate If You Have

5+ years of experience in product management, product growth, or digital innovation – preferably within financial services, loyalty, or fintech.

Proven track record of driving product adoption and revenue growth.

Strong understanding of customer segmentation, lifecycle marketing, and digital engagement.

Experience in training and enabling frontline teams to deliver consistent product messaging.

Advanced data analysis skills with the ability to translate insights into business impact.

Excellent communication, collaboration, and stakeholder management skills.

Bachelor's degree in Business, Marketing, Finance, or a related field.

Postgraduate qualifications are advantageous.

You Will Have Access To

Opportunities to network and collaborate.

Challenging working environment.

Opportunities to innovate.

We Can Be a Match If You Are

Curious & courageous – you're driven by always wanting to know more and learn more, and you're brave enough.

Obsessed with mastery – you know what it takes to become good at what you do and are constantly pushing yourself to do it.

Take note that applications will not be accepted on the below date and onwards, kindly submit applications ahead of the closing date indicated below.

28 / 10 / 25.

All appointments will be made in line with FirstRand Group's Employment Equity plan.

The Bank supports the recruitment and advancement of individuals with disabilities.

In order for us to fulfil this purpose, candidates can disclose their disability information on a voluntary basis.

The Bank will keep this information confidential unless we are required by law to disclose this information to other parties.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Banking

We look forward to engaging with you further.

Apply now!

#J-