Pr Senior Account Manager

Ofyt; Cape Town; On-site; ZAR 300 000 - 400 000; Full time

Job summary

A leading PR agency in Cape Town is seeking a capable PR Senior Account Manager. You will manage day-to-day PR and influencer campaigns, build relationships with key journalists, and mentor junior team members. The ideal candidate will have strong agency experience, excellent writing skills, and the ability to effectively manage client and influencer relationships. This role offers a competitive salary based on experience.

Qualifications

• 3+ years' PR agency experience with account and campaign management skills.
• Strong track record in influencer and earned media campaigns.
• Highly organized with excellent attention to detail.

Responsibilities

• Manage day-to-day operations of client accounts with oversight from the Account Director.
• Build and maintain strong relationships with key journalists and editors.
• Act as a reliable contact for clients, ensuring consistent communication.
• Oversee contracts, invoicing, and campaign documentation.

Skills

Agency experience

Media relations

Campaign management

Influencer management

Excellent writing skills

Interpersonal skills

Organizational skills

Leadership potential

Education

Relevant tertiary qualification (PR / Communications / Media / Marketing)

Job description

PR Senior Account Manager (Cape Town) - OFYTOFYT is looking for a highly capable PR Senior Account Manager to join our team and work on one of South Africa's most loved and iconic retail brands. Reporting into the PR Account Director, this role is perfect for someone with strong agency experience who thrives on managing the day-to-day delivery of PR and influencer campaigns, while also mentoring junior team members.

You’ll need to be deeply engaged with the media and influencer landscape, understand cultural trends, and have a proven ability to translate strategy into seamless execution.

Key Responsibilities : Account & Campaign Management

• Manage day-to-day operations of client accounts with oversight from the Account Director.
• Execute PR and influencer campaign strategies, ensuring outputs are aligned to client objectives.
• Oversee timelines, budgets, and deliverables, ensuring projects stay on track and on budget.
• Manage and mentor junior team members, ensuring quality and growth.
• Produce clear, well‑structured reports and campaign wrap‑ups.

Media Relations

• Build and maintain strong relationships with key journalists and editors across lifestyle, fashion, business, and news.
• Pitch stories to secure meaningful coverage in top‑tier outlets.
• Draft and review press releases, media pitches, and other PR materials.
• Support the Account Director with strategic counsel on media opportunities.

Influencer Management

• Assist in developing influencer strategies and manage campaign execution.
• Handle influencer/agent communication, briefing, deliverables, and usage rights.
• Monitor campaign performance and compile detailed influencer impact reports.

Client Service

• Act as a reliable day‑to‑day contact for clients, ensuring communication is consistent & effective.
• Lead weekly client status meetings, sharing actionable updates.
• Contribute fresh, creative ideas for campaigns and activations.
• Support the Account Director on client presentations and new business pitches.

Operations & Supplier Management

• Oversee contracts, invoicing, and campaign admin with influencers and suppliers.
• Ensure adherence to client processes, ASA guidelines, and agency standards.
• Keep accurate documentation for reporting and evaluation.

Skills & Qualifications

• Relevant tertiary qualification (PR / Communications / Media / Marketing).
• years' PR agency experience
• , with proven experience managing accounts and campaigns.
• Strong track record in influencer and earned media campaigns.
• Excellent writing, editing, and pitching skills.
• Strong interpersonal skills with the ability to manage client, media, and influencer relationships.
• Highly organised with excellent attention to detail.
• Team player with leadership potential, able to mentor and motivate juniors.
• Cape Town-based.

SalaryCompetitive, based on industry standards and experience.

How to Apply

Please submit your CV and a short cover letter to with the subject line : PR Senior Account Manager