Pp 17159 - Senior Digital Marketer

Professional Career Services; Johannesburg; On-site; ZAR 40 000 - 60 000; Full time

Job summary

A specialist recruitment agency is seeking a Senior Digital Marketer to lead and grow their digital marketing division. The ideal candidate has over 5 years of experience and will develop strategies, manage campaigns, and oversee performance analytics. This role offers an opportunity for creative input and strategic leadership in a dynamic environment.

Benefits

Dynamic work environment

Opportunity for ownership in digital strategy

Continuous improvement emphasis

Qualifications

• 5+ years of experience in digital marketing roles.
• Strong knowledge of WordPress and content management.
• Proficient in design tools for campaign creation.

Responsibilities

• Establish and grow the digital marketing division.
• Develop digital marketing strategies aligned with goals.
• Manage and optimize paid promotional campaigns.

Skills

Digital marketing experience

Copywriting

SEO expertise

Analytical skills

Leadership

Education

Relevant digital marketing certificate

Matric

Tools

Adobe Suite

MailChimp

Google Suite

Meta Business Manager

Job description

Employer Description

We are a Specialist Recruitment Agency in operation since 1983. We are seeking an experienced, innovative, and strategic Senior Digital Marketer. This is a senior role ideal for a digital expert who excels at driving measurable results, designing impactful campaigns, and managing paid promotions across multiple platforms. Why Join? Opportunity to take full ownership of a digital department Work in a dynamic, growth-focused organization Shape digital strategy and get online leads

Job Description

Your key responsibilities will in priori be :

• Establish, lead, and grow the internal digital marketing division
• Develop and implement digital marketing strategies aligned with organizational goals
• Plan, create, and optimize paid promotional campaigns (Google Ads, Meta Ads, LinkedIn etc.)
• Oversee website updates, SEO / SEM, analytics, and conversion optimization
• Manage content creation, branding, and digital storytelling
• Track performance KPIs and provide insights using analytics tools
• Collaborate with internal departments to ensure consistent brand messaging
• Manage digital marketing budgets and allocate spend effectively

Qualifications

• Matric
• Relevant digital marketing certificate

Skills

• 35 years of experience in digital marketing roles

Proficient in design tools such as Adobe Suite, AI Design, Canva, etc.

Strong knowledge of WordPress and website content management

Hands-on experience using email marketing platforms (e.g., MailChimp)

Excellent copywriting and content creation skills

Experience in video production, editing, and basic motion graphics

Strong expertise in paid advertising, SEO, and analytics tools (Google Suite, Meta Business Manager, etc.)

Skilled in analytical platforms such as GA4 (Google Analytics), Meta Business Suite, and Google Ads

Proficient in social media marketing, community engagement, and audience growth strategies

Confident leader with the ability to drive strategic initiatives and manage campaigns end-to-end

Experience with YouTube optimisation, channel management, and performance tracking

Creative and proactive, with a passion for innovation and continuous improvement

Data-driven approach to making decisions and refining campaigns

Salary / Package

Highly Neg on experiencxe

Benefits

Inclusive