Performance Marketing Manager (Remote, Bloemfontein)

Blacksmith Agency; Bloemfontein; Remote; ZAR 1,152,000 - 1,810,000; Full time

Job summary

Blacksmith Agency is seeking a Performance Marketing Manager who owns paid media for a book of B2B and growing-brand clients. You will shape targeting, budget calls, the roadmap and the narrative when clients ask why.

You will be the strategic voice at the table, making the calls with confidence, optimizing campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, and collaborating with US-based clients on live calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta, with campaign creation and optimization.
• Proven ROAS/CPA improvements and pipeline impact across multiple clients.
• Agency experience handling several accounts simultaneously.
• Excellent spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google, Meta, LinkedIn and Microsoft Ads for client books.
• Manage budgets, bidding, targeting, testing, and when to pause campaigns.
• Ensure reliable conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly client roadmaps and report on numbers.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.