Paid Media Executive

Afrizan Personnel; Cape Town; On-site; ZAR 300 000 - 450 000; Full time

Job summary

A global marketing agency is seeking a Paid Media Executive to lead digital campaigns across various platforms including Google, Meta, and LinkedIn. This role requires 2–3 years of experience in managing paid media, with a strong focus on both B2B and B2C strategies. The successful candidate will be responsible for optimizing campaigns and collaborating with diverse teams to enhance performance and drive growth in multiple markets.

Qualifications

• 2–3 years' hands-on experience with paid media campaigns.
• Exposure to B2B and B2C marketing strategies.
• Strong analytical skills to derive actionable insights.

Responsibilities

• Plan and optimise paid campaigns across Google, Meta, and LinkedIn.
• Manage end-to-end campaign execution.
• Collaborate with teams to align media strategy with business goals.

Skills

Google Ads management

Meta Ads management

B2B performance marketing

B2C customer acquisition

Analytical skills

Tools

LinkedIn Ads

Job description

Job Description

Are you a performance-driven paid media specialist ready to take ownership of global campaigns across both B2B and consumer markets?

An exciting opportunity has arisen for a Paid Media Executive to join a fast-paced global marketing team. This role is ideal for a results-oriented digital marketer looking to sharpen their expertise across Google, Meta, and LinkedIn while working on campaigns that span the Middle East, Africa, Europe, Asia, and Oceania.

Supporting both B2B lead generation and B2C customer acquisition, the successful candidate will play a key role in driving measurable growth for two high-impact brands. Reporting to a senior manager, this position offers the perfect balance of strategic input and hands-on execution.

Key Duties

• Plan, launch and optimise paid campaigns across Google, Meta, and LinkedIn
• Manage end-to-end campaign execution, from briefing creative through to reporting
• Support B2B lead generation through targeted performance marketing initiatives
• Drive customer acquisition for a cross-border eCommerce platform across global markets
• Collaborate with commercial, content, and CRM teams to align media strategy with business goals
• Continuously test and refine creatives, targeting, and geographies for maximum impact

Key Requirements

• 2–3 years' hands-on experience managing Google Ads and Meta Ads campaigns
• Exposure to both B2B and B2C performance marketing
• Experience with lead generation funnels and customer acquisition strategies
• Strong analytical skills and the ability to translate performance data into actionable insights
• Familiarity with LinkedIn Ads and other platforms is advantageous
• Agency background or experience across multiple regions is a plus
• Comfortable working in a fast-paced, multi-country environment

EE Disclaimer

All positions will be filled in accordance with the company's Employment Equity plan. We encourage people with disabilities to apply.

Application Unsuccessful Disclaimer

If you do not receive feedback within two weeks of your application, please consider it unsuccessful. Keep an eye on our website and other career sites for future opportunities.