OTC Trade Marketing Lead: Growth & Category Strategy

Reckitt Benckiser LLC; Johannesburg; On-site; ZAR 800 000 - 1 100 000; Full time

Job summary

A leading global consumer goods company in Johannesburg seeks a Senior Trade Marketing Manager to drive growth through strategic trade initiatives and brand partnerships. This role combines creativity and analytics to execute market strategies and enhance brand presence across key accounts. The ideal candidate has extensive experience in trade marketing and sales within the FMCG sector, coupled with strong analytical skills and proficiency in key business tools.

Benefits

Parental benefits

Employee Assistance Program

Life insurance

Qualifications

• Minimum 4-6 years FMCG experience in Sales Key Account positions.
• Minimum 3 years in trade marketing as Trade Marketing Manager.
• Strong understanding of customer channels: Modern Trade, Drug, Traditional Trade.

Responsibilities

• Drive excellence in store 4P execution across key customers.
• Develop and track optimal promotional strategy across brands.
• Prepare local category growth strategies and take to customers.

Skills

Trade Marketing

Sales Strategy Development

Consumer Insights

Leadership Skills

Data Analysis

Education

Bachelor's Degree in a relevant field

Tools

Excel

PowerPoint

Nielsen

IQVIA

Job description

A leading global consumer goods company in Johannesburg seeks a Senior Trade Marketing Manager to drive growth through strategic trade initiatives and brand partnerships. This role combines creativity and analytics to execute market strategies and enhance brand presence across key accounts. The ideal candidate has extensive experience in trade marketing and sales within the FMCG sector, coupled with strong analytical skills and proficiency in key business tools.