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A leading FMCG company is looking for an experienced National Accounts Manager to drive growth in the Modern Trade channel. The role entails managing profitability and expanding sales volumes while collaborating with key departments. Successful candidates should have a Bcom degree and a minimum of 5 years in FMCG sales with proven retail experience. This position requires a strong commercial understanding, proficiency in MS Office, and skills in project management and business communication.
NATIONAL ACCOUNTS MANAGER: MODERN TRADE
My client (FMCG) is seeking an experienced and dynamic National Accounts Managers to drive growth within the Modern Trade channel.
The successful candidates will be responsible for expanding sales volumes, managing profitability, and strengthening the company’s presence across all Modern Trade Customers.
Delivering on set volume budgets across all categories.
Acting as the key liaison between Regional Account Managers, Sales Operations, and Marketing teams.
Managing customer P&L and ensuring profitability through effective planning and execution.
KEY RESPONSIBILITIES:
Lead the annual strategic planning process in collaboration with cross‑functional teams.
Develop and submit account business plans aligned with channel strategies.
Partner with Sales and Marketing to optimize promotional activities and ensure ROI.
Finalize and implement tactical account plans through the business planning process.
Manage trading terms, conduct regular business reviews, and track KPI-driven performance.
Monitor sales metrics and trends, identify gaps, and implement corrective actions.
Lead and support regional managers in achieving customer KPIs.
Drive profitability improvements per customer through efficiencies and optimized budgeting.
Work jointly with category management to implement frameworks at account level.
Required Skills
Minimum of 5 years in FMCG sales.
Proven retail and modern trade experience.
Strong background in category management and customer business planning.
Knowledge in Trade marketing, retail, and market share trends.
Strong commercial understanding and financial acumen.
Proficiency in MS Office and contract management.
Skills in planning, project management, relationship building, and business communication.
Should you meet the required skills please respond to this advert