Mid-Level Google Ads Specialist

Digital Authority Partners; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic digital marketing agency in Cape Town seeks a Mid-Level Google Ads Specialist to oversee campaign management and optimisation. Candidates should have 2-4 years of experience and must be Google Ads certified. The role involves strategising campaigns, monitoring performance, and producing reports. This position offers a full-time opportunity with a salary range of R40,000 - R45,000.

Qualifications

• 2–4 years of hands-on experience managing Google Ads campaigns.
• Experience with tracking and attribution using Google Tag Manager.
• Solid understanding of campaign types including Search, Display, and lead generation.

Responsibilities

• Strategise, build, and manage paid campaigns across Google Ads.
• Monitor performance and adjust bids and budgets to meet client KPIs.
• Build and present performance reports using Looker Studio.

Skills

Managing Google Ads campaigns

Running paid social campaigns

Strong communication

Time-management

Education

Google Ads Certified

Tools

Google Ads Manager

Google Analytics

Google Tag Manager

Asana

Job description

Position: Mid-Level Google Ads Specialist

Location: South Africa

Employment Type: Full-Time

Reporting To: Head of Performance

Working Hours: 13:00 to 00:00 SAST (overlap with US-based clients)

Availability: ASAP

Salary: R40,000 - R45,000

About Digital Authority Partners (DAP): Digital Authority Partners is a full-service digital marketing agency based in Chicago and South Africa. DAP is committed to helping businesses scale through innovative, data-driven strategies. Our mission is to transform businesses into digital powerhouses by implementing tailored marketing solutions that achieve measurable results and a strong return on investment. Core services include Fractional Executive Services, SEO, PPC Management, and website development.

About the Role

We’re looking for a performance-driven Mid-Level Google Ads Specialist to join our paid media team.

You’ll be responsible for building, launching, and optimising campaigns across Google Ads for multiple clients and verticals in a fast-paced environment.

Responsibilities

• Strategise, build, and manage paid campaigns across Google Ads.
• Execute full-funnel media strategies, including audience targeting, creative testing, and performance optimisation.
• Write and test ad copy and collaborate with the creative team to brief assets that convert.
• Monitor performance and pacing across accounts, adjusting bids, budgets, and creative to hit client KPIs.
• Build and present performance reports using Looker Studio.
• Track time accurately using Harvest for billing and project visibility.
• Receive and manage tasks through Asana, ensuring deadlines and deliverables are met.
• Stay current on platform changes, new ad formats, and emerging trends across Google.

Requirements

• 2–4 years of hands‑on experience managing Google Ads campaigns.
• Experience running paid social campaigns on platforms such as Facebook or Instagram.
• Google Ads Certified (required).
• Strong understanding of campaign types including Search, Display, Performance Max, and lead generation or conversion campaigns.
• Solid knowledge of tracking and attribution using Google Tag Manager, UTM structures, and setup.
• Comfortable with Google Sheets & Slides and building Looker Studio reports.
• Experience working across multiple accounts and managing client budgets effectively.
• Strong communication and time‑management skills.

Nice to Have

• Experience in an agency environment.
• Experience with international markets or multi‑language campaigns.

Tools You’ll Use

• Google Ads Manager
• Google Analytics
• Google Tag Manager
• Harvest (time tracking)
• Asana (task and project management)

Why Join us?

Help shape the future of client services in a global, people‑first company. You’ll have the opportunity to make a lasting impact on clients, team members, and company‑wide outcomes while growing professionally.

How to Apply

Email your resume, cover letter, and relevant work samples. In your cover letter, explain how your experience will drive success for DAP and our clients. DAP is an equal‑opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.