Mid Digital Intelligence & Data Analyst

Ogilvy Social.Lab; Cape Town; On-site; ZAR 500 000 - 700 000; Full time

Job summary

A leading advertising agency in Cape Town is seeking a Mid Digital Intelligence & Data Analyst. The role involves transforming data into strategic insights, leading analysis of social and digital information, and collaborating with global clients. The ideal candidate has over 4 years of experience in analytics and expertise in various intelligence tools. This full-time position offers an attractive package and strong flexibility plan.

Benefits

Attractive package

Strong flexibility plan

Continuous growth opportunities

Qualifications

• 4+ years of experience in digital, social or search analytics.
• Deep understanding of qualitative and quantitative research.
• Strong proficiency in intelligence and monitoring platforms.

Responsibilities

• Analyze social and digital data using set tools.
• Lead the creation of high-quality reports and presentations.
• Collaborate with WPP and external data providers.

Skills

Analytical skills

Reporting and storytelling

Data visualization

Interpersonal communication

Tools

Synthesio

RivalIQ

Semrush

Sprinklr

Job description

Cape Town, WC, South Africa; Johannesburg, GP, South Africa Ogilvy Social Lab is setting global benchmarks in digital marketing and is driven by offering our expertise to both local and international clients through a multi-market footprint.

We have enabled 'borderless ways of working', operating as connected teams and providing Creative, Content, Media and Intelligence capabilities to Ogilvy agencies and clients in more than 20 countries.

Join our globally connected team and work on challenging projects that transcend borders.

Embrace a career that takes you to new horizons and make a global impact!

ROLE As a Mid Digital Intelligence & Data Analyst, you play a critical role in transforming data into strategic value.

You lead the design and delivery of digital, social, and search intelligence that informs creative, strategic, and business decision-making for major global brands.

From shaping new methodologies to guiding junior analysts and collaborating directly with planners and clients, you bring a deep understanding of today's digital behaviors and cultural dynamics.

You are confident in designing custom approaches using a range of intelligence tools and capable of translating complex data into actionable insights and clear storytelling.

This is a high-impact role for a data-savvy strategist who thrives in a fast-paced, creative environment and is eager to push the boundaries of how culture shapes modern advertising.

RESPONSIBILITIES

Analyse social and digital data through a set of tools (Social Listening tools like Synthesio, Competitive Analysis tools like RivalIQ, Audience Analysis tools like Profiler or Global Web Index, Trends and Search Analysis tools like Semrush or Social Lab Proprietary Tools, etc.) Design and implement intelligence frameworks, models, and processes tailored to client needs.

Support strategic planning by delivering rich, actionable insights based on what consumers, communities, and creators are saying, sharing, and searching online.

Lead the creation of high-quality reports, audits, and presentations that guide campaign strategy and creative thinking.

Represent the data intelligence function in client meetings, workshops, and pitches—translating complexity into clarity.

Collaborate with WPP and external data providers to expand and enrich data capabilities.

Contribute to the development of new, commercially viable data products and tools.

Guide and support junior analysts, fostering a culture of learning and innovation.

Participate in new business initiatives, supporting scoping, pitching, and proposal development.

PROFILE

4+ years of experience in digital, social, or search data analytics, insights, or strategy roles.

Deep understanding of both qualitative and quantitative research methodologies.

Strong track record in designing and implementing digital / social intelligence approaches.

Advanced proficiency in intelligence and monitoring platforms.

Expert knowledge of the social media landscape, internet culture, and platform-specific trends.

Proven ability to transform complex datasets into meaningful, strategic insights.

Excellent reporting and storytelling skills-visually and verbally.

Strong interpersonal and client communication skills; confident in presenting to senior stakeholders.

Passion for innovation, digital trends, and continuous improvement.

Proactive, collaborative, and comfortable working in an integrated team environment.

MUST-HAVES

Experience conducting always-on social listening and campaign-based insights generation.

Strong cultural trend tracking capabilities for real-time and strategic planning use.

Solid understanding of performance metrics across both paid and organic social.

Ability to conceptualize and implement custom methodologies.

Advanced reporting and data visualization skills.

NICE-TO-HAVES

Experience with dashboarding, data collection automation, and advanced data visualization tools.

Familiarity with Sprinklr.

Knowledge of broader customer and user research methodologies.

OFFER

Full-time opportunity in an ever-growing, trendsetting advertising agency.

Work alongside a team of diverse and people-focused individuals, on impactful projects and with an array of local, regional, and global clients.

We are committed to keeping our environmental footprint low and ensuring that our work is ethical.

We thrive on transparency - Our words and promises produce actions.

Attractive package and benefits.

Strong flexibility plan.

As an Ogilvy Social.Lab employee, you will be provided with continuous opportunities to grow through training and career conversations while doing strong work that works.