Media Buyer

The Wedding Marketers; Cape Town; Remote; ZAR 30 000 - 60 000; Full time

Job summary

A dynamic marketing agency seeks a Meta Ads Media Buyer to focus on high-quality lead generation through data-driven strategies. Based in Cape Town, you will manage and optimize ads, conduct A/B testing, and analyze performance. With a minimum of 3 years' experience, you'll play a key role in shaping campaigns that make wedding venues irresistible to clients. Enjoy flexible hours and creative freedom in a fully remote setting.

Benefits

Fully remote work

Flexible hours

Creative freedom

Growth opportunities

Qualifications

• Minimum 3 years' experience managing Meta Ads campaigns.
• Strong analytical mindset – confident in interpreting performance data.
• Understanding of creative strategy for ads.

Responsibilities

• Plan, launch, and optimise Meta Ads campaigns for high-quality leads.
• Conduct A/B tests on creatives and audiences.
• Report on performance metrics and actionable insights.

Skills

Lead Generation

Meta Ads Management

Data Analysis

A/B Testing

Creative Strategy

Tools

CRM systems (GoHighLevel or similar)

Job description

Meta Ads Media Buyer – REMOTE (Cape Town-based) This is NOT just another ad management job.We're looking for aperformance-focused Meta Ads Media Buyerwho's obsessed with generatinghigh-quality leads that actually convert— not just clicks or impressions.If you're just boosting posts and calling it a campaign, this isn't for you.But — if you understand how to attract therightaudience, test relentlessly, and optimise until the results are undeniable,keep reading.About UsThe Wedding Marketers is a fast-growing agency helpingwedding venues scale through data-driven marketing.

Our innovative, passionate, and results-focused team is on a mission to help venues attract and convert couples through our provenCouple Conversion Strategy.We're a small but mighty team that values creativity, precision, and measurable growth.

If you want to join a company where your campaigns directly shape client success, you'll love it here.What We DoWe don't just "run ads."

We buildlead generation ecosystemsthat turn wedding venues into fully booked destinations.Meta Ads (Facebook + Instagram)– from creative testing to scaling high performers.Lead Funnel Strategy– guiding prospects from first click to booked viewing.Lead Nurture & Conversion– powered by our in-house CRM, VenueFlow.

Who We're Looking For

We need aMeta Ads Media Buyerwith proven experience inhigh-quality lead generation— ideally within hospitality, weddings, or events.

You're based in Cape Town (remote role, but local presence required for occasional collaboration).

You're data-obsessed — CPL, CTR, and conversion rates drive your decisions.

You know how to attract qualified leads, not time-wasters.

You're strategic, proactive, and thrive without micromanagement.

You love testing, learning, and pushing campaigns to perform better every week.

Key Responsibilities

Plan, launch, and optimiseMeta Ads campaignsfocused on generating high-quality leads.

Build and managefull-funnel strategiesthat convert interest into booked appointments.

ConductA / B testson creatives, audiences, and copy to find scalable winners.

Analyse and reporton performance – turn data into clear, actionable insights.

Collaborate with our creative and CRM teams to align ad strategy with nurturing flows.

Manage and scale budgets to maximise ROI and maintain cost-efficiency.

Stay on top ofMeta updates, algorithm changes, and audience trends.

Skills & Experience

Minimum 3 years' experience managing Meta Ads campaigns.

Proven track record ofhigh-quality lead generation(not just traffic or engagement).

Strong analytical mindset – confident in interpreting performance data and adjusting strategy.

Experience building and managing conversion-focused funnels.

Understanding of creative strategy and what makes ads convert.

Excellent communication and reporting skills.

Bonus if you have : Experience in the wedding, events, or hospitality industry.

Familiarity with CRM-driven marketing (GoHighLevel or similar).

How to Apply (READ THIS CAREFULLY)

We don't do generic applications.

If you want to stand out, follow these steps : Email your application toandwith the subject line : Meta Ads Media Buyer Application – (Your Name) Your application MUST include : A 60-second video introducing yourself (phone video is fine).

Why you want to join

Your location – must be Cape Town-based.

A short summary of your best campaign results (include metrics like CPL, ROAS, and conversion rate).

Your career goals and what excites you about paid media.

Applications that don't follow these steps will be ignored.

Why Work With Us?

Fully remote – work from anywhere in Cape Town.

Flexible hours – we care about performance, not clock-watching.

Creative freedom – your insights directly shape our campaigns.

Real growth opportunities – as our client base expands, so will your role.

If you're aMeta Ads expertwho knows how to drivehigh-quality, conversion-ready leads, we want you.Let's make wedding venues irresistible – together.