MEA Digital Marketing Specialist - Growth & Campaigns

Axis Communications; Cape Town; Hybrid; ZAR 1 025 000 - 1 454 000; Full time

Job summary

A leading tech company is seeking a Digital Marketing Specialist to drive impactful marketing campaigns across the MEA region. The candidate should have over 6 years of experience in digital marketing, with a strong grasp of lead nurturing and customer journeys. Proficiency in Salesforce/Pardot is desirable. Join a dynamic team focused on innovation and collaboration, contributing to a smarter, safer world.

Qualifications

• 6+ years of digital marketing or demand generation experience.
• Hands-on experience with Salesforce/Pardot (certified is a plus).
• Strong understanding of customer journeys, lead nurturing, and digital metrics.
• Excellent project management and organisational skills.
• Ability to collaborate with cross-functional and regional teams.

Responsibilities

• Own and drive impactful digital marketing campaigns across the MEA region.
• Map customer journeys, create campaigns, and optimize conversion rates.
• Design and monitor email campaigns, ensuring efficient data flow.
• Develop integrated demand generation campaigns across digital channels.

Skills

Digital marketing experience

Salesforce / Pardot

Google Ads

LinkedIn Campaign Manager

Project management

Communication in English

Job description

A leading tech company is seeking a Digital Marketing Specialist to drive impactful marketing campaigns across the MEA region. The candidate should have over 6 years of experience in digital marketing, with a strong grasp of lead nurturing and customer journeys. Proficiency in Salesforce/Pardot is desirable. Join a dynamic team focused on innovation and collaboration, contributing to a smarter, safer world.