Marketing Manager – Execution Excellence & Campaign Activation Fmcg / Cpg / Otc | Boutique Bran[...]

Acdoco Sa; Johannesburg; On-site; ZAR 450 000 - 650 000; Full time

Job summary

A leading marketing firm in Johannesburg seeks a Marketing Manager to execute and manage integrated marketing campaigns across various channels. The ideal candidate will have 5-7 years of experience in FMCG and demonstrate strong project management skills. This role requires a detail-oriented individual who thrives on delivering results and overseeing a lean team. The company emphasizes real execution impact, with a supportive structure for growth and development.

Benefits

Growth and development opportunities

Exposure to international brand teams

Clear progression path

Qualifications

• 5-7 years' experience in marketing, trade, or shopper roles in FMCG or retail.
• Proven campaign execution skills and experience in activation management.
• Ability to manage and juggle multiple campaigns simultaneously.

Responsibilities

• Execute integrated marketing campaigns from brief to completion.
• Manage day-to-day campaign operations including approvals and logistics.
• Track campaign performance against KPIs and prepare performance reports.

Skills

Campaign execution

Project management

Retail marketing

Team management

Analytical thinking

Education

Bachelor's degree in Marketing or Business

Job description

Marketing Manager – Execution Excellence & Campaign Activation
Location : Johannesburg, South Africa
Type : Full-time | Mid-weight Execution Specialist
Reports to : Chief Shopper Officer

About the Role

ACDOCO SA seeks a hands-on Marketing Manager to drive flawless execution of our marketing initiatives across all channels.

This is an execution-focused role where you'll translate strategies (formulated by the team) into tangible market results.

You'll lead a lean team including our Digital & Influencer Marketing Specialist, Shopper & Trade Marketing Manager and Experiential Manager, ensuring every campaign delivers measurable commercial impact.

Having won over 31 international performance awards since

we need someone who thrives on getting things done – not just another strategist, but a marketing operator who can take a brief and run with it, delivering exceptional execution across retail, e-commerce, q-commerce, digital, and shopper touchpoints.

Key Responsibilities

Campaign Execution & Activation
Execute integrated marketing campaigns from brief to completion, ensuring on-time, on-budget delivery across all vehicles
Activate brands at retail through innovative POS, in-store promotions, and shopper marketing initiatives
Manage day-to-day campaign operations including artwork approvals, print production, and distribution logistics
Coordinate with commercial and merchandising teams to ensure marketing activities align with sales / portfolio objectives and grids
Drive digital campaign execution through your direct reports, ensuring alignment to integrated approach
Directly manage the Digital & Influencer Marketing Specialist and Experiential Manager
Coordinate with international marketing teams and suppliers for campaign approval and execution
Brief and manage creative agencies, ensuring outputs meet brand standards and deadlines
Build strong working relationships with commercial, logistics and merchandising teams

Performance Tracking & Reporting
Track campaign performance against agreed KPIs, targets , ROMI, ROI and sales-out volume baseline lift
Prepare weekly execution updates and monthly performance reports
Monitor budgets and ensure optimal allocation across campaigns
Execute comprehensive quarterly reports
Identify execution / performance / cost efficiency improvements and implement process optimisation improvements

What We're Looking For

5-7 years' hands-on marketing / trade / shopper experience in FMCG, CPG, or retail environments
Proven track record of campaign execution and activation management
Strong project management skills with ability to juggle multiple campaigns simultaneously
Experience managing small teams and boutique agencies
Retail, trade and shopper marketing execution experience is crucial
Bachelor's degree in Marketing, Business, or related field
Critical Execution Skills
Action-oriented : You measure success by what gets done, not what gets planned
Detail-obsessed : Nothing slips through the cracks on your watch
Commercially minded : Every execution decision considers sales impact / sales-out volume uplift / ROI
Process-driven : You create systems that ensure consistent delivery
Results-focused : You track everything and optimize based on data

What We DON'T Need

Another pure strategist or "big picture thinker" (this is only part of the scope)
Someone who needs extensive briefing – you should grasp concepts quickly and execute
One who needs multiple meetings and committees to make decisions
Portfolio hoppers – we value stability and commitment

Your Support Structure

Chief Shopper Officer : Provides shopper / consumer insights, retail strategy, and commercial direction
Strategy Head : Delivers brand strategy, positioning, and long-term planning
Your Direct Reports Digital & Influencer Marketing Specialist : Executes all digital campaigns and influencer partnerships
Experiential Manager : Manages events, activations, and brand experiences
Shopper & Trade Marketing Manager : Executes all in-store / ecommerce activity including plans, POSM, retail / merch training, incentives, bundles, VAPs etc.

The Brands You'll Love

Portfolio includes Batiste Dry Shampoo, Dr. Beckmann, Hero Mighty Patch, The Breath Co / Therabreath, Jordan Oral Care, LifeStyles Condoms, SKYN, AnuSol, Contempo Condoms, Alpecin and more 31 international performance awards since

First 30 Days

• Work on brands your friends actually use / talk about
• What Success Looks Like First 30 Days Take ownership of all active campaigns and ensure seamless continuation
• Meet with all key stakeholders and establish working rhythms
• Review and optimize current execution processes

First 90 Days

• Successfully execute at least 2 major campaigns end-to-end
• Establish clear KPIs and reporting structures for your team
• Implement at least 3 process improvements that enhance execution efficiency

Why Join ACDOCO SA?

Real Execution Impact Your work directly drives sales – see results on shelf within weeks
Clear accountability and ownership of marketing execution
Work with iconic brands that consumers love
Supportive Structure Strategy is handled as a group of collaborators – you focus on execution
Small, agile team where decisions happen fast
Direct access to commercial and retail partners
Growth & Development Learn from experienced CPG leaders
Exposure to international brand teams and best practices
Clear progression path as business grows

Based on recent recruitment experiences : Excessive job hopping or contract work Too much time in big corporate environments without hands‑on execution Limited exposure to retail / FMCG specifics Lack of team management experience

Interview Process

Initial Screen (25 minutes) : Quick assessment of execution experience
Case Study (take-home) : We'll provide a real campaign brief – show us your execution plan
Team Interview (50 minutes) : Meet the Commercial Director and Strategy Head
Reference / Credit / Criminal Checks : We will verify your execution track record

Ready to Drive Execution Excellence?

If you're tired of endless meetings and want to be the person who makes marketing happen, we want to hear from you.

This role is perfect for someone who gets satisfaction from seeing campaigns come to life and deliver results.