Overview
Applications are invited for the Marketing Coordinator position to be based in Modimolle.
Purpose Of The Role: The Marketing Co-ordinator is responsible for the management of local marketing in a specific Herotel Regional office.
Key Responsibilities
- The local marketing coordinator ensures that all marketing activities are aligned to the national marketing strategy. This majority of the role is brand activation (70-80% of the role), with some supporting activities.
-
Brand Activations
- This person is responsible for creating pop-up sales offices / information kiosks while fibre projects are in the building phase.
- Mobilise regional resources to man kiosks, events etc. and ensure proper training, appearance, etc.
- Identify events or create opportunities for the brand to activate, with the objective of awareness.
- Creating awareness at sponsored events such as golf days, festivals, etc.
- Flyer drops and knocking on doors if required.
- Identify and maximise sponsorship opportunities.
- Fibre permission in-field support.
- In-person attendance and management of all activations is a key function of this role, which will require working on Saturdays with the following Monday off.
- Social Media Publishing
- Maintain the local Facebook pages, updating them with relevant local content as per digital strategy.
- Website Map Maintenance
- Ensure that the national website has the latest maps available that show coverage.
- Work closely with head office to identify long-term brand awareness opportunities in their markets, including outdoor billboards, radio stations and print opportunities.
- Reporting
- Manage budget, ensure that marketing spend is aligned to fibre-take-up rate targets.
The Successful Candidate Must Have The Following Experience / Skills
- 2 to 5 years’ experience in managing the marketing needs for multiple branches.
- The candidate must be willing and able to travel, at least 2-3 times a month.
- This person must be willing to work on a Saturday at activations as is required, in which case the Monday will be given off.
- Valid Driver's Licence
- Ability to work quickly and under pressure.
- Problem-solving skills.
- Time management skills.
- Team player.
- Communication skills (written and verbal).
Education Requirements
- Relevant qualification in Marketing will be an advantage.
Please Note
- Preference will be given to Previously Disadvantaged Individual candidates in line with Herotel’s Employment Equity Plan.
- Submission of your CV provides Herotel with your express consent for us to process your personal information contained therein, for purposes of processing your application. Please refer to our Privacy Policy on our website for further information on how we process personal information.
- Kindly note that should you not receive feedback from us within 4 weeks of applying, you should consider yourself unsuccessful for the role.