Marketing Administrator

Stafflink Recruitment Solutions; Johannesburg; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading recruitment agency in Johannesburg seeks a strategic marketing leader to enhance brand visibility and drive customer engagement. The candidate will lead marketing initiatives, manage multi-channel campaigns, and ensure consistent branding across all platforms. A bachelor's degree in marketing or communications and a minimum of 4-6 years of experience in marketing, preferably in B2B sectors, are required. Strong project management and communication skills are essential for success in this role.

Qualifications

• Minimum 4-6 years of experience in a marketing role, preferably in industrial or B2B sectors.
• Proven track record in strategic campaign execution.
• Strong understanding of digital marketing tools and analytics platforms.
• Experience managing cross-functional teams.

Responsibilities

• Lead and execute strategic marketing initiatives across the company.
• Plan and execute multi-channel campaigns.
• Ensure consistent brand identity across all subsidiaries.
• Oversee website content, SEO, and social media presence.
• Develop and implement group-wide marketing strategies.

Skills

Creative thinking

Project management

Excellent communication

Leadership skills

Digital marketing tools

Education

Bachelors degree or diploma in marketing/communications

Tools

Adobe Creative Suite

CRM platforms

Job description

Job Description

Reporting to: Group IT Manager

Purpose of the Role

To lead and execute strategic marketing initiatives across the company of Companies, enhancing brand visibility, driving customer engagement, and supporting business growth through integrated marketing campaigns.

Key Duties and Responsibilities

• Stakeholder Engagement
• Deal with multiple businesses around the world in different industries.
• Be able to manage expectations and prioritize key strategic initiatives.
• Collaborate with sales, product, and executive teams to align marketing efforts.
• Provide insight and advice to businesses on channels to market.

Campaign Management

• Plan and execute multi-channel campaigns (digital (LinkedIn), print (brochures,
• newsletters, events (internal and external).
• Provide tangible metrics to businesses on the effectiveness and performance of
• various campaigns.

Brand Management

Ensure consistent brand identity across all subsidiaries and platforms.

This includes logos, presentation templates, websites, and online and print literature.

Physical Marketing

Prepare and compile company print media, such as newsletters, corporate

clothing, gifts, etc.

Deal with suppliers to get the best deal in terms of quality, cost, and timelines.

Digital Marketing

Oversee website content, SEO, and social media presence.

Manage paid media campaigns and analytics reporting.

Coordinate with external agencies and vendors.2

Team Leadership

Lead and mentor marketing staff across business units.

Strategy & Planning

Develop and implement group-wide marketing strategies aligned with business objectives.

Define key performance indicators (KPIs) for all marketing initiatives and report monthly on performance.

Work with businesses in the group to utilize their budget for maximum impact and return.

Qualifications and Experience

Bachelors degree or diploma in marketing, communications, or related field.

Minimum 46 years of experience in a marketing role, preferably in industrial or B2B sectors.

Proven track record in strategic campaign execution and brand development.

Strong understanding of digital marketing tools and analytics platforms.

Experience managing cross-functional teams and external vendors.

Excellent communication, project management, and leadership skills.

Additional Attributes

• Creative thinker with commercial acumen.
• Ability to work under pressure and manage multiple projects.
• Familiarity with Adobe Creative Suite and CRM platforms is advantageous.
• Exposure to businesses with multiple international operations will be advantageous.

NOTE: The above points do not constitute the incumbents sole job function; the incumbent should use these points as a Guideline. The incumbents direct superior can request the incumbent to complete other tasks that are in line with the Job Specification.