Lead Offer Marketing

UNAVAILABLE; South Africa; On-site; ZAR 400 000 - 500 000; Full time

Job summary

A leading technology company is seeking a Lead Offer Marketing professional to drive marketing strategies within Industry Automation for the English-speaking Africa cluster. Responsibilities include managing teams, leading strategic initiatives, and achieving market share goals. The ideal candidate will have over 10 years of marketing experience, with significant team leadership. This position offers an opportunity to innovate in a dynamic market environment.

Qualifications

• 10+ years in marketing, product management, or offer management within industrial automation or technology sectors.
• 5 years in a leadership role managing marketing teams and strategic initiatives.

Responsibilities

• Manage Industry Automation Marketing for English-speaking Africa Cluster.
• Lead marketing teams and strategic plan execution.
• Drive offers to meet market expectations.
• Monitor and adapt pricing agreements as needed.

Skills

Strategic Marketing Leadership

Team Leadership

Commercial Acumen

Digital Marketing Expertise

Project Management

Analytical Skills

Communication & Influence

Education

Bachelor’s degree in Marketing, Business Administration, or Engineering

MBA or equivalent in Marketing/Strategy

Job description

Job Description

We’re hiring a Lead Offer Marketing professional to spearhead Industry Automation marketing in a dynamic local market within the English-speaking Africa cluster. In this role, you’ll lead the marketing team, adapt and execute strategic playbooks, drive channel and offer growth, manage pricing agreements, and implement marketing excellence initiatives such as digitization and business intelligence. You’ll also shape commercial policy, oversee MarCom plans and budgets, and champion innovative projects like e‑business to deliver impactful results.

What will you do?

• Manage the Industry Automation Marketing of the English-speaking Africa Cluster.
• Lead and develop the teams in charge of the Offer Management, Product Application Engineer, and Solution Architect Engineer.
• Lead the Annual Marketing and Strategic Plan.
• Drive the offers as per the market expectations to serve our customers and take market share in line with the commercial policy.
• Ensure the technical training of all our partners.
• Monitor, challenge, and adapt the special prices as per each commercial context.
• Performance measured on: sales in our CRM for all contributed channels; gross margin on the IAOps perimeter; launch of new offer; execution of each growth initiative & deployment of AMSP.

KPI's

• Revenue Growth: Achieve targeted revenue growth for assigned offers and channels.
• Market Share: Increase market share in key segments by a defined percentage annually.
• New Offer Launch Success: Deliver successful launches of new offers within agreed timelines and adoption targets.
• Gross Margin Improvement: Maintain or improve gross margin on managed offers.
• Marketing Plan Execution: 100% execution of BU Playbook and AMSP initiatives.
• Digital Engagement: Increase digital marketing engagement metrics (e.g., website traffic, campaign conversion rates).
• Customer Satisfaction: Achieve defined customer satisfaction scores for marketing initiatives and partner enablement.
• Training Completion: Ensure technical training completion for partners and internal teams as per the annual plan.
• Budget Adherence: Manage marketing budget within approved limits while achieving planned outcomes.
• Pipeline Development: Grow a qualified pipeline for strategic offers by a set percentage year-over-year.

What skills and capabilities will make you successful?

• Strategic Marketing Leadership: Ability to define and execute marketing strategies aligned with business goals.
• Team Leadership: Proven experience in leading and developing cross‑functional marketing teams.
• Commercial Acumen: Strong understanding of pricing, segmentation, and profitability drivers.
• Digital Marketing Expertise: Familiarity with e‑business, marketing automation, and analytics tools.
• Project Management: Skilled in planning, executing, and monitoring marketing initiatives.
• Analytical Skills: Ability to interpret market data and drive data‑based decisions.
• Communication & Influence: Strong stakeholder management and ability to influence across matrix organizations.

What qualifications will make you successful for this role?

• Minimum 10+ years in marketing, product management, or offer management within industrial automation or technology sectors.
• At least 5 years in a leadership role managing marketing teams and strategic initiatives.
• Bachelor’s degree in Marketing, Business Administration, or Engineering.
• MBA or equivalent in Marketing/Strategy is highly advantageous.

Disclaimer

This job description outlines the general nature and key responsibilities aligned with the designated job code. It is intended to provide clarity on the role’s scope and requirements. However, it is not exhaustive and may be subject to change from time to time in response to evolving business needs, organizational priorities, or strategic direction.

Let us learn about you! Apply today.

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Equal Opportunity

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status or any other legally protected characteristic or conduct.