Junior Account Manager – Digital Marketer

Shift One Digital; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading digital marketing agency in Cape Town is looking for a Junior Account Manager. This role involves managing client accounts, developing digital marketing strategies, and ensuring effective campaign execution. Candidates should have at least 3 years of experience in social media and digital marketing, alongside a relevant degree. The agency offers a dynamic work environment and opportunities for professional growth.

Qualifications

• 3+ years experience in social media and digital marketing.
• Ability to develop and execute effective marketing strategies.
• Experience with financial oversight and campaign performance tracking.

Responsibilities

• Act as the primary point of contact between client(s) and the agency.
• Manage monthly marketing budgets and ensure financial targets are met.
• Oversee the execution of fixed monthly deliverables.
• Prepare and present detailed monthly performance reports.

Skills

Social media management

Digital marketing

Strategic communication

Campaign management

Education

Undergraduate or postgraduate in marketing, journalism, advertising or digital marketing

Job description

Eligibility

• Job level : Junior? Type : Permanent, full-time? Education : Undergraduate or postgraduate in marketing, journalism, advertising or digitalmarketing.
• Experience : 3+ years experience in social media and digital marketing.

Responsibilities

• Account Manager Roles and Responsibilities : Strategic Account Management? Act as the primary point of contact between client(s) and the agency, ensuring clear communication and alignment on goals? Develop and execute a monthly strategy to meet the invoicing target, utilising the available budget effectively and efficiently.
• Proactively identify opportunities for any ad hoc projects to increase monthly invoicing revenue.
• Plan and implement campaigns that align with client(s) core pillars.Budget and Financial Oversight? Manage the fixed monthly marketing budget and allocate any remaining 'kitty' strategically for additional campaigns and projects.
• Monitor spend vs. revenue generation to ensure all financial targets are met.
• Approve and track expenditures related to campaigns, ensuring no overspending occurs.
• Maintain accurate records of monthly financial performance, including underspend carryovers or adjustments to align with annual targets.
• Campaign and Project Management? Oversee the execution of fixed monthly deliverables, including but not limited to : Social media posts, community management, mailers, and boosted content strategies.SEO-optimised articles and website updates.Monthly email campaigns and lead generation initiatives.
• Coordinate the production of ad hoc deliverables, such as brochures, videos, advertorials, and competitions, ensuring on-time delivery and high quality.
• Collaborate with designers, writers, and media specialists to ensure all assets align with client(s) brand standards.
• Client Relations and Communication? Maintain regular, transparent communication with client(s) through weekly status meetings and updates.
• Address client(s) feedback and requests promptly, ensuring continuous satisfaction.
• Prepare and present detailed monthly performance reports, including campaign outcomes, engagement metrics, and financial results.
• Content and Collateral Management? Develop and manage content calendars for social media, email marketing, articles and publications.
• Review and approve all creative briefs, ensuring alignment with brand guidelines and strategic objectives.
• Coordinate the production and distribution of press articles and advertisements in industry-relevant publications.
• Team Leadership and Collaboration / CMS? Act as a central coordinator between the agency team, client(s), and external vendors.
• Ensure all stakeholders are aligned on project goals, timelines, and deliverables.
• Provide guidance and mentorship to junior team members where necessary.
• Effective time management and tracking.
• Performance Tracking and Reporting? Compile and analyse campaign performance metrics, offering actionable insights for continuous improvement.
• Track ROI on campaigns and projects, providing feedback to optimise future efforts.
• Monitor website traffic, email engagement, and social media analytics to identify trends and areas of opportunity.
• Additional Account Management (Future)? Prepare to take on an additional client account(s) in the near future, ensuring scalability in workload and resource allocation.
• Establish processes to seamlessly manage multiple accounts without compromising the quality of service.
• Ready to start innovating your brand with us?