Job title
Irrigation Market Development Manager
Job Location
Gauteng, Centurion
Deadline
October 31, 2025
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- The role requires a strategic leader with deep irrigation sector expertise, proven commercial acumen, and the ability to align cross-functional teams to deliver measurable growth.
Market Development and Growth Strategy
- Develop a comprehensive growth plan for the irrigation sector that aligns with Agrinet’s broader commercial objectives.
- Conduct in-depth industry research to identify new opportunities in farming, horticulture, landscaping, and infrastructure projects.
- Evaluate competitor performance and identify potential threats and gaps in the market to position Agrinet as a leading choice.
- Define and implement pricing models that support profitability while remaining competitive.
- Collaborate with internal teams to simplify and streamline the irrigation product range, ensuring it remains relevant to client requirements.
- Maintain ongoing engagement with irrigation associations and professional bodies to keep Agrinet at the forefront of industry standards.
Sales and Revenue Achievement
- Translate company revenue objectives into clear sales targets for the irrigation portfolio.
- Build and maintain strong partnerships with distributors, retailers, and direct clients to secure continued sales growth.
- Implement structured account management practices that ensure retention and expansion of key clients.
- Monitor sales trends across all irrigation categories and implement corrective actions when targets are not met.
- Lead negotiations with clients and partners to secure long-term agreements that strengthen Agrinet’s presence.
- Collaborate with finance teams to ensure accurate forecasting and budget alignment.
Team Leadership and Capability Development
- Provide clear leadership to the technical and specialist irrigation sales team by defining roles, responsibilities, and expectations.
- Conduct regular performance reviews, coaching sessions, and mentorship to improve individual and team capability.
- Identify training needs within the team and create structured learning opportunities that enhance technical expertise.
- Design and deliver product training sessions to both internal staff and external clients to promote correct application of irrigation solutions.
- Foster a culture of accountability, collaboration, and innovation within the sales force. Ensure succession planning by developing future leaders within the team.
Data-Driven Insights and Reporting
- Collect and analyse sales and client data to produce meaningful insights that inform strategy and execution.
- Prepare comprehensive monthly and quarterly reports for senior management with actionable recommendations.
- Use customer relationship management tools to monitor performance and identify opportunities for improved client engagement.
- Benchmark Agrinet’s irrigation performance against competitor activity to support decision-making.
- Monitor trends in input costs and currency impacts that affect profitability and adapt strategies accordingly.
- Share insights with cross-functional teams to enable data-driven planning and prioritisation.
Innovation, Technology and Process Improvement
- Identify and evaluate new irrigation technologies that can be added to the Agrinet portfolio to strengthen competitiveness.
- Work with procurement and logistics teams to ensure efficient supply chain processes and reduce delays.
- Implement best practice methods in irrigation sales management that improve productivity and client outcomes.
- Lead product introduction projects by coordinating with suppliers, internal departments, and clients.
- Develop initiatives that simplify sales processes and increase efficiency for both the sales team and distribution partners.
- Recommend operational improvements that reduce cost while maintaining product and service quality.
Job Requirements
- Qualifications : Bachelor’s degree in Sales Management, Business Administration, Irrigation Science (SABI), Agricultural Engineering, or a related field. Relevant certification or accreditation in irrigation system design, installation, or water management is preferred.
- Requirements : At least 5 years in a senior leadership or management role overseeing a national or regional sales team. Demonstrated success in developing and executing sales strategies in agricultural, irrigation, or allied industries.
Closing date : 31 October 2025