Hybrid Social Media Strategist — E‑commerce Growth

Placements24; Bloemfontein; Hybrid; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Competitive salary

Performance-based incentives

Hybrid work environment

Job summary

Placements24 in Welkom seeks a talented Social Media Strategist to boost ecommerce presence and drive engagement across major platforms. You will identify trends, optimize content, and shape the brand voice to enhance customer interaction and sales.

The role requires strategic thinking, data-driven decision making, and collaboration with cross-functional teams. A hybrid work arrangement supports flexible collaboration between office and remote work.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in social media strategy for ecommerce.
• Strong ability to translate data into actionable plans.

Responsibilities

• Design overarching social media strategies aligned with ecommerce goals.
• Lead content planning and calendar development for consistent posts across platforms.
• Analyze trends, competitors, and audience behavior to inform strategy adjustments.
• Oversee social media campaigns including paid ads and measure KPI performance.
• Grow online communities by engaging with followers and managing brand reputation.
• Collaborate with marketing, sales, and customer service for integrated experiences.

Skills

Social media strategy

Data analysis

Campaign management

Content planning

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Facebook Ads Manager

Instagram

TikTok

Google Analytics

Job description

Placements24 in Welkom seeks a talented Social Media Strategist to boost ecommerce presence and drive engagement across major platforms. You will identify trends, optimize content, and shape the brand voice to enhance customer interaction and sales.

The role requires strategic thinking, data-driven decision making, and collaboration with cross-functional teams. A hybrid work arrangement supports flexible collaboration between office and remote work.