Hybrid Social Media Strategist | Data-Driven & Creative

The Legends Agency; Johannesburg; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic creative agency seeks a Social Media Strategist in Johannesburg. The role focuses on building data-driven strategies to enhance brand visibility and drive engagement. Candidates must have 2-3 years of experience in social media strategy and a strong understanding of platforms like Meta and TikTok. The position offers a hybrid work environment with a competitive salary range of R30,000 - R40,000.

Qualifications

• 2-3 years of experience in social media strategy or a related role.
• Strong understanding of major platforms and their audiences.
• Creative thinker with a keen eye for trends and visual storytelling.

Responsibilities

• Develop and implement platform-specific strategies aligned to campaign goals.
• Conduct in-depth audience, industry, and competitor research to inform decisions.
• Track key performance metrics and translate data into insights.

Skills

Social media strategy

Analytics tools

Creative thinking

Community engagement

Tools

Meta Insights

Google Analytics

Job description

A dynamic creative agency seeks a Social Media Strategist in Johannesburg. The role focuses on building data-driven strategies to enhance brand visibility and drive engagement. Candidates must have 2-3 years of experience in social media strategy and a strong understanding of platforms like Meta and TikTok. The position offers a hybrid work environment with a competitive salary range of R30,000 - R40,000.