Head of Marketing & Patient Experience

Intercare Group South Africa; Pretoria; On-site; ZAR 500 000 - 600 000; Full time

Job summary

A healthcare organization in Pretoria is seeking a Marketing Leader to drive strategic marketing direction across its facilities. The ideal candidate will have a Bachelor’s Degree and over 5 years of marketing leadership experience, preferably in healthcare. Responsibilities include developing marketing strategies, leading patient experience design, and managing a multidisciplinary team. This role requires strong analytical, communication, and leadership skills to enhance patient acquisition and brand strength.

Qualifications

• Minimum 5 years marketing leadership experience in a multi-site organization.
• Demonstrated success in patient/customer experience design.
• Expert in data-driven marketing.

Responsibilities

• Develop and execute the group marketing strategy.
• Lead patient journey design and improvement.
• Strengthen brand governance and crisis communication.
• Drive omnichannel digital marketing strategies.
• Build executive marketing dashboards linking activity to results.
• Lead market research to inform positioning.
• Manage and mentor a diverse marketing team.

Skills

Strategic leadership

Analytical thinking

Stakeholder management

Communication

Financial management

Team leadership

Adaptability

Education

Bachelor’s Degree in Marketing, Business, Communications or related field

NQF 7 / Honours preferred

Tools

Analytics tools

Reporting tools

Performance dashboards

Job description

A healthcare organization in Pretoria is seeking a Marketing Leader to drive strategic marketing direction across its facilities. The ideal candidate will have a Bachelor’s Degree and over 5 years of marketing leadership experience, preferably in healthcare. Responsibilities include developing marketing strategies, leading patient experience design, and managing a multidisciplinary team. This role requires strong analytical, communication, and leadership skills to enhance patient acquisition and brand strength.