Head Of Marketing

(Various); Cape Town; On-site; ZAR 800 000 - 1 200 000; Full time

Job summary

A leading company in Cape Town is seeking a Head of Marketing to drive customer and revenue growth across all channels. The successful candidate will develop and execute high-performance marketing strategies, ensuring brand strength and consistency. The role requires extensive experience in commercial marketing, agency exposure, and proven leadership in driving international growth. The ideal candidate will possess a strong background in digital marketing and customer acquisition strategies.

Qualifications

• 6+ years in a commercial marketing role in retail, luxury, or eCommerce.
• 3+ years at leadership level.
• Experience driving international growth.

Responsibilities

• Develop and lead a long-term marketing strategy focused on global brand awareness and customer acquisition.
• Build and maintain the marketing calendar with proactive monthly plans.
• Align promotional campaigns with commercial rhythms and sales targets.

Skills

Customer acquisition

Digital performance marketing

CRM and CDP expertise

Leadership

Cross-functional collaboration

Education

Post graduate qualification (Honours / MBA / Postgraduates) with a BCom in Marketing, Business, or related field

Post graduate qualification in Advertising or Marketing

Job description

The Head of Marketing is responsible for accelerating customer and revenue growth across all channels by developing and executing high-performance, brand-aligned marketing strategies. As a key commercial leader, this role focuses on acquiring new customers, increasing purchase frequency, enhancing conversion, and growing lifetime value—while ensuring brand strength and consistency across South Africa and strategic international markets.

Cape Town, Permanent

Qualifications and Experience

• Post graduate qualification (Honours / MBA / Postgraduates) with a BCom in Marketing, Business, or related field.
• Post graduate qualification in Advertising or Marketing preferred.
• Agency experience - client facing.
• 6+ years in a commercial marketing role in retail, luxury, or eCommerce, whether in Retail or Agency.
• 3+ years at leadership level.
• Experience driving international growth.
• Proven ability to lead cross‑functional teams, influence executive stakeholders, and deliver measurable business results.
• Strong hands‑on experience with digital performance marketing, customer acquisition, CRM and CDP, and analytics.

Responsibilities

• Develop and lead a long‑term marketing strategy focused on global brand awareness, cross‑channel sales growth, and customer acquisition.
• Build and maintain the marketing calendar with proactive monthly plans that flex based on trading performance, demand patterns, and business priorities—ensuring agility to respond to seasonal trends, inventory shifts, and campaign needs.
• Align promotional campaigns, product launches, and performance marketing efforts with commercial rhythms and sales targets.
• Partner with Merchandise teams on launch and other product‑driven strategies.
• Integrate and optimise paid media, CRM, and digital performance channels to scale customer engagement and improve customer lifetime value.
• Brand Custodian & Global Expansion.
• Customer Growth and Data Strategy.
• Performance and Execution.
• Willing to travel for work both locally and internationally.