Head of Marketing

Tower Group; Cape Town; On-site; ZAR 600,000 - 800,000; Full time

Job summary

A client seeking marketing leadership in Cape Town requires a Head of Marketing to drive both online and offline marketing strategies. This role demands a minimum of 3 years in a senior marketing position, experience in copywriting, social media management, and media buying. Responsibilities include leading the marketing unit, managing media placements, and developing brand strategy. This position offers a significant opportunity to shape the marketing landscape for diverse markets.

Qualifications

• Minimum of 3 years’ experience in a senior marketing-related role.
• Proven experience in copywriting and proofing content.
• Strong skills in social media management and media buying.

Responsibilities

• Lead and manage a Marketing Unit for online and offline direct marketing.
• Manage paid media placements across various platforms.
• Conceptualize and oversee execution of marketing materials.
• Define and position the brand for winning votes.
• Develop and execute marketing strategy in collaboration with stakeholders.

Skills

Experience in copywriting

Social media management

Media buying

Computer literacy (MS Office)

Education

Relevant tertiary qualification

Job description

Our Client is seeking a highly qualified Head of Marketing

MINIMUM REQUIREMENT

• Matric
• Relevant tertiary qualification
• 3 years’ experience in a senior marketing-related role
• Experience in copywriting and proofing content
• Experience in social media management
• Experience in media buying
• Computer literacy, particularly MS Office Suite

MAIN JOB FUNCTIONS

Leading and managing a Marketing Unit responsible for both online and offline direct marketing to voters

Managing paid media placements across media platforms

Conceptualising, writing and overseeing execution of marketing material

Defining and positioning the party’s brand, appropriate for winning votes in diverse markets in conjunction with relevant stakeholders

Developing and executing on marketing strategy in conjunction with relevant stakeholders