Gtm Strategist

Scaletopia; Gauteng; Remote; ZAR 512 000 - 821 000; Full time

Job summary

A leading cold outreach agency is seeking an experienced strategist to architect go-to-market strategies and manage client campaigns. You will drive significant revenue generation and need a results-oriented mindset. The ideal candidate has experience in B2B lead generation and can manage multiple campaigns effectively. This remote role offers a competitive salary and clear growth paths.

Benefits

Performance incentives

Clear career growth path to Senior Strategist

Work from anywhere

Qualifications

• 1+ years in B2B lead gen or growth marketing experience preferred.
• Ability to manage multiple campaigns without dropping quality.
• Strong capability to diagnose and fix campaign issues.

Responsibilities

• Architect go-to-market strategies that generate high reply rates.
• Manage 5‑8 client campaigns from start to finish.
• Collaborate with copywriters for high-converting sequences.

Skills

Critical thinking

Results‑obsessed mindset

Campaign management

Tools

Clay

Apollo

Instantly

Job description

$30,-$48, / yr + performance incentives | Remote | 9 : 30am-6pm EST

Most cold email agencies spam inboxes.

We engineer revenue.

We're scaling from 7 to 8 figures.

Your strategies will directly generate millions in the pipeline for ambitious B2B companies who need their calendars filled with decision-makers ready to buy.

Join one of the fastest-growing cold outreach agencies that's actually cracking the code on predictable revenue generation where your campaigns can impact clients & accelerate your career growth.

The Role

You’ll architect go-to-market strategies that consistently generate 0.5-1%+ reply rates.

This isn't about templates - it's about engineering repeatable revenue systems.

What You’ll Own

• Define laser-focused ICPs and identify high‑intent buying signals (funding rounds, hiring patterns, tech changes)
• Develop positioning that cuts through noise and resonates with C‑suite buyers
• Manage 5‑8 client campaigns end‑to‑end, ensuring they hit their meeting targets
• Collaborate with copywriters to translate strategy into high‑converting sequences
• Diagnose underperforming campaigns and implement data‑driven fixes
• Build repeatable playbooks from winning patterns

You’re Perfect If You Have

• Critical thinking to diagnose and fix campaign issues
• Results‑obsessed mindset (you measure success by booked meetings)
• Can manage multiple campaigns without dropping quality

Bonus Points

• 1+ years in B2B lead gen or growth marketing
• Experience with marketing agencies
• Familiar with Clay, Apollo, Instantly, or similar tools

Your Success Metrics

• 0.5‑1%+ positive reply rates consistently
• 90% client KPI achievement monthly
• 24‑hour strategy delivery turnaround

What We Offer

• Base: $30,-$48, / year
• Bonuses: Performance incentives per client
• Growth: Clear path to Senior Strategist ? Head of Strategy
• Remote: Work from anywhere

Interview Process

1. Application Review (48 hours)
2. Video Screen (30 min)
3. Paid Trial (2‑3 days)
4. Final Decision

Ready to Engineer Pipeline at Scale?

We've partnered with 80+ marketing agencies proving predictable growth is possible.

We don't want someone who just creates strategies – we want someone who engineers revenue systems.

Apply

Scaletopia is building the outbound agency that lives and dies by client results, not vanity metrics.

Join us.