Growth & Engagement Manager, CRM & Lifecycle

Empire Recruitment; Johannesburg; On-site; ZAR 300 000 - 450 000; Full time

Job summary

A leading recruitment agency in Johannesburg seeks an experienced marketing professional to shape customer engagement strategies. The role involves building comprehensive communication strategies and boosting customer retention through data-driven campaigns. The ideal candidate has over three years' experience in CRM and a strong analytical mindset, with familiarity in digital marketing tools. Join us to turn engagement into measurable growth.

Qualifications

• 3+ years experience in CRM, lifecycle marketing, or customer engagement.
• Proven success in segmentation, retention, and conversion-driven campaigns.
• Experience in retail, e-commerce, or digital environments.

Responsibilities

• Build and own a full customer communication strategy.
• Develop engagement frameworks to boost membership usage.
• Create segmentation and targeting strategies.

Skills

CRM experience

Segmentation

Customer engagement

Analytical mindset

HTML / CSS skills

Tools

Email platforms

WhatsApp Business

Job description

A leading recruitment agency in Johannesburg seeks an experienced marketing professional to shape customer engagement strategies. The role involves building comprehensive communication strategies and boosting customer retention through data-driven campaigns. The ideal candidate has over three years' experience in CRM and a strong analytical mindset, with familiarity in digital marketing tools. Join us to turn engagement into measurable growth.