Graduate Marketing Specialist - WhatJobs Direct (Durban)

Placements24; Durban; Hybrid; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Hybrid work model

Professional development & mentorship

Networking opportunities

Exposure to multiple marketing Discipl

Job summary

Placements24 invites recent graduates to join as a Graduate Marketing Specialist in Durban. You will gain hands-on experience across digital marketing, content creation, market research, and campaign management within a dynamic team.

Hybrid work arrangements provide flexibility while you build real-world skills in a growing consumer goods environment. You will contribute to campaigns, learn SEO/SEM basics, and develop messaging with support from mentors as you advance in the marketing field in

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Understanding of marketing principles and digital channels.
• Excellent written and verbal communication skills.
• Strong creative thinking and content creation abilities.
• Proficiency with social media platforms and basic SEO/SEM knowledge.
• Familiarity with Google Analytics.
• Good organizational and project management skills.
• Able to work both in a team and independently.
• Enthusiastic, proactive and eager to learn.
• Eligible to work in Durban, ZA.

Responsibilities

• Assist in development and execution of marketing strategies and campaigns.
• Create engaging content for social media platforms, websites, and other marketing channels.
• Conduct market research and competitor analysis to identify opportunities and trends.
• Support the management of digital advertising campaigns (e.g., Google Ads, social media ads).
• Track and report on campaign performance using analytics tools.
• Collaborate with internal teams (sales, product development) and external agencies.
• Assist in organizing marketing events and promotional activities.
• Manage marketing databases and CRM systems.
• Contribute to brand positioning and messaging initiatives.
• Stay updated on the latest marketing trends and best practices.

Skills

Creative thinking

Content creation

Social media proficiency

SEO/SEM knowledge

Analytics tools familiarity

Communication skills

Team collaboration

Independent work

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Google Analytics

CRM systems

Google Ads

Job description

About the Role

Our client, a forward-thinking consumer goods company, is looking for a creative and driven Graduate Marketing Specialist to join their dynamic team in Durban, KwaZulu-Natal . This role is perfect for an ambitious individual looking to kickstart a career in marketing, contributing to innovative campaigns and brand development. You will gain hands‑on experience across various marketing disciplines, including digital marketing, content creation, market research, and campaign management. The role offers a blend of on‑site collaboration and remote work flexibility, allowing for a dynamic approach to your responsibilities. You will be part of a supportive team dedicated to driving brand growth and customer engagement within the vibrant Durban market.

Key Responsibilities

• Assist in the development and execution of marketing strategies and campaigns.
• Create engaging content for social media platforms, websites, and other marketing channels.
• Conduct market research and competitor analysis to identify opportunities and trends.
• Support the management of digital advertising campaigns (e.g., Google Ads, social media ads).
• Track and report on campaign performance using analytics tools.
• Collaborate with internal teams (sales, product development) and external agencies.
• Assist in organizing marketing events and promotional activities.
• Manage marketing databases and customer relationship management (CRM) systems.
• Contribute to brand positioning and messaging initiatives.
• Stay updated on the latest marketing trends and best practices.

Requirements

• A recent graduate with a Bachelor's degree in Marketing, Communications, Business, or a related field.
• Understanding of marketing principles and digital marketing channels.
• Excellent written and verbal communication skills.
• Strong creative thinking and content creation abilities.
• Proficiency in social media platforms and basic knowledge of SEO/SEM.
• Familiarity with marketing analytics tools (e.g., Google Analytics) is a plus.
• Good organizational and project management skills.
• Ability to work effectively in a team and independently.
• Enthusiastic, proactive, and eager to learn.
• Must be eligible to work in Durban, KwaZulu-Natal, ZA .

Benefits

• This contract role offers a competitive salary and valuable industry experience.
• You will have the opportunity to work on exciting marketing projects within the fast-growing KwaZulu-Natal region.
• Access to professional development resources and mentorship.
• A hybrid work model providing flexibility.
• Gain exposure to a variety of marketing functions in a dynamic company.
• Networking opportunities within the marketing industry.
• This position is based in Durban , offering a fantastic urban lifestyle.