General Marketing Manager

Mediclinic Group; Stellenbosch; On-site; ZAR 750,000 - 1,000,000; Full time

Job summary

A leading healthcare company in Stellenbosch is seeking a Marketing Executive to lead and oversee the development of a comprehensive marketing strategy. The ideal candidate will have over 10 years of experience in marketing leadership, particularly in B2C environments. This full-time role offers an opportunity to shape marketing initiatives and drive commercial outcomes.

Qualifications

• Minimum 10 years of progressive experience in marketing leadership.
• Proven experience managing large teams with diverse marketing functions.
• Experience in B2C marketing in healthcare, retail, telecoms or financial services.
• Experience in private healthcare or a highly regulated service industry.

Responsibilities

• Provide strategic and operational leadership across integrated marketing campaigns.
• Develop and execute the national marketing strategy.
• Lead stakeholder engagement and represent Marketing at executive forums.
• Build and lead a high-performing marketing team.
• Ensure governance and optimize return on investment across marketing.

Skills

Strategic Brand Management

Omni-Channel Campaign Management

Marketing Strategy & Planning Support

Performance Measurement & Reporting

Cross-Functional Collaboration

CRM and Consumer Data Insights

Data Management & Analytics

Stakeholder Engagement & Influence

B2C Sales & Lead Management

Digital & Social Media Marketing

Education

Bachelors Degree in Marketing, Communications, Business or related field

Postgraduate Qualification in Marketing, Strategic Management or MBA

Professional certifications in Digital Marketing, CRM or Brand Strategy

Job description

Stellenbosch South Africa

Closing date : 07 / 08 / 2025

Number of positions : 1

Recruiter name : Marlyn Donny Foster

Reference number : 61822

Permanent

Please note if you are an internal employee on a fixed term contract please apply using an external candidate profile and not your employee profile

Main Purpose of Job

To lead and oversee the development and execution of a comprehensive marketing strategy that connects integrated marketing campaigns marketing technology customer experience reputation management and content to achieve strategic business goals and deliver measurable commercial outcomes.

Key Responsibility Areas

• Provide strategic and operational leadership and oversight across integrated marketing campaigns marketing technology and analytics customer experience reputation management and content.
• Develop lead and execute the national marketing strategy in alignment with group objectives and market dynamics.
• Lead stakeholder engagement that amplifies marketing impact and supports organisational objectives. Represent Marketing at executive and cross-functional forums.
• Build and lead a high-performing future-ready marketing team that delivers strategic impact and fosters organisational growth.
• Ensure robust governance regulatory compliance and risk management across all marketing operations.
• Oversee financial governance and optimise return on investment across the marketing function.

Essential Education

• Bachelors Degree in Marketing Communications Business or related field

Desired Education

• Postgraduate Qualification in Marketing Strategic Management or MBA
• Professional certifications in Digital Marketing CRM or Brand Strategy

Essential Experience

• Minimum 10 years of progressive experience in marketing leadership
• Proven experience managing large teams with diverse marketing functions
• Experience in B2C marketing in healthcare retail telecoms or financial services

Experience

• Experience in private healthcare or a highly regulated service industry

Required Job Skills and Knowledge

• Strategic Brand Management
• Omni-Channel Campaign Management
• Marketing Strategy & Planning Support
• Performance Measurement & Reporting
• Cross-Functional Collaboration
• CRM and Consumer Data Insights
• Data Management & Analytics
• Stakeholder Engagement & Influence
• B2C Sales & Lead Management
• Digital & Social Media Marketing

All applicants will be considered with the understanding that preference will be given in accordance with the Employment Equity Plan of Mediclinic Southern Africa as well as internal applicants / employees that meet the minimum requirements.

Employment Type : Full Time

Vacancy : 1