FMCG Marketing Leader: Brand Growth & Digital

Hr Co; Cape Town; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading food manufacturer seeks an experienced Marketing Manager to lead their marketing team in Cape Town. The role involves driving brand growth, consumer engagement, and sales performance through strategic marketing initiatives. Candidates should have at least 8 years of experience in Sales & Marketing, with a strong background in digital marketing and a proven record in creative leadership. This position offers an opportunity to shape marketing strategies aligned with business goals.

Qualifications

• 8+ years' experience in Sales & Marketing, with at least 4 years in management within FMCG.
• Proven creative leadership and campaign management track record.
• Strong grasp of digital, social media, and e-commerce marketing.

Responsibilities

• Develop and execute marketing strategies that strengthen brand positioning and market share.
• Lead digital, social media, and e-commerce initiatives to drive online engagement and conversion.
• Provide creative direction for brand campaigns, product launches, and events.
• Partner with sales to achieve volume and channel growth targets.
• Manage marketing budgets and ensure cost efficiency.

Skills

Marketing strategy development

Digital marketing

Creative leadership

Sales alignment

Team leadership

Education

Degree in Marketing, Business, or related field

Job description

A leading food manufacturer seeks an experienced Marketing Manager to lead their marketing team in Cape Town. The role involves driving brand growth, consumer engagement, and sales performance through strategic marketing initiatives. Candidates should have at least 8 years of experience in Sales & Marketing, with a strong background in digital marketing and a proven record in creative leadership. This position offers an opportunity to shape marketing strategies aligned with business goals.