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Divisional Head: Tourism Development And Marketing: Cmtd50006

City Of Ekurhuleni

Gauteng

On-site

ZAR 1 461 000 - 1 806 000

Full time

Today
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Job summary

A local municipality in South Africa is seeking a qualified candidate for the role focused on tourism development and marketing strategies. This position requires strong leadership, extensive management experience, and a relevant degree in tourism or related fields. The successful candidate will work on enhancing regional economic growth through strategic partnerships and initiatives.

Qualifications

  • 8 years' relevant management experience, 4 years at senior management level.
  • Knowledge of relevant legislation and political structures at municipal level.
  • Ability to develop policies and manage projects.

Responsibilities

  • Develop and implement tourism strategies to enhance regional economic impact.
  • Conduct market research and analyze tourism strategies' effectiveness.
  • Lead and manage teams to ensure exceptional customer service.

Skills

Strategic leadership skills
Effective communication skills
Operational financial management skills
Programme and project management skills
Risk management skills

Education

Bachelor's Degree in Tourism Development or related fields
Job description

Location

City of Ekurhuleni

Remuneration

R 1,461,024 to R 1,805,488 - Total cost to company

Assignment Type

Fixed Term Contract

Workplace: EGSC Building, Cnr. Cross & Roses Streets, Germiston

Key performance areas
  • Develop and Implement City-wide Tourism Development, Marketing and Partnership Strategies and Value-proposition to enhance the Airport City Destination Marketing and Gauteng Air Access efforts that maximizes sectoral impact on the Regional Economy.
  • Develop and Implement Divisional Strategies, Business Plans, Systems, Processes and Standard Operating Procedures to enhance the contribution of the Division to achieving Departmental and City-wide Local Economic Development Objectives.
  • Enable effective programme planning, development, management and implementation of the City' and Provincial Tourism Development, Marketing and Partnership strategies.
  • Conceptualize, Implement and Quality Assure tourism product development, partnerships and destination marketing initiatives to achieve departmental, city-wide and provincial objectives and goals.
  • Conduct Destination Market Intelligence Research, Benchmarking and Monitor sectoral trends, to analyse the effectiveness, efficiencies and impact of the Tourism Development, Marketing & Partnerships strategies in the City.
  • Drive the development of tourism and marketing development models and ensure effective organisation-wide implementation.
  • Facilitate stakeholder mobilization and strategic partnerships to ensure that targeted partners are effectively reached through a variety of business, leisure and lifestyle products and events that are hosted in the Regional Economy.
  • Implement risk management, governance and compliance legislation and policies to identify and manage governance and risk exposure.
  • Ensure budget planning and monitor and enforce effective financial management, control, governance and SCM compliance.
  • Drive an aligned customer service excellence culture, which enables rewarding relationships that enables the division to provide exceptional customer services to peers, stakeholders and related community organizations.
  • Lead and manage teams by providing strategic leadership and management, setting performance standards, clarifying roles and effective utilization of skills.
Core Requirements
  • Bachelor's Degree in Tourism Development and/or Strategic Marketing and/or Commerce and/or Development Studies and/or Economic Development and/or Business Intelligence or relevant equivalent NQF Level 7 qualification
  • 8 years' relevant management experience of which at least 4 years' must have been at senior management level
  • Strategic leadership skills and track-record
  • Accountability and ethical conduct
  • Knowledge of relevant legislation
  • An understanding of political and administrative structures at municipal level
  • Knowledge and information management skills
  • Risk management skills
  • Proficiency in policy development
  • Effective communication skills
  • Operational financial management skills
  • Programme and project management skills

Enquiries: Tel: Natasja Havenga

Note: The successful candidate who does not have the NQF Level 5 Finance Management qualification will be required to obtain it within 18 months, in terms of the National Treasury Requirement.

Appointments will be made on a 5 (five) year fixed term and will be subject to the signing of an employment contract, performance agreement and disclosure of financial interest. Candidates will be subjected to relevant competency assessment as well as security clearance / vetting processes.

Applications will not be considered if the necessary copies of the required qualifications, identity documents, driver's license (if applicable) and current professional registration (if applicable), are not attached to the application / CV. Candidates may be requested to submit proof of the NQF level applicable to the qualifications they have obtained.

Should candidates not be informed of the outcome of the application within six weeks of the closing date, it should be regarded as having been unsuccessful. The City of Ekurhuleni subscribes to the principles of the Employment Equity Act and reserves the right to appoint, not appoint or to appoint laterally.

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