Digital Marketing Specialist

Goldmedia; Stellenbosch; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A digital marketing firm in Stellenbosch is looking for a Digital Marketing Specialist to manage social media and online marketing strategies. The role requires proficiency in digital marketing and analytics, strong communication skills, and a relevant degree. This full-time position allows for some work from home options.

Qualifications

• Proficiency in Social Media Marketing and Online Marketing.
• Experience in Digital Marketing and Web Analytics.
• Strong communication skills and attention to detail.

Responsibilities

• Manage social media marketing campaigns and evaluate performance.
• Plan digital marketing campaigns and oversee engagement.
• Analyze web analytics data to enhance strategies.

Skills

Social Media Marketing

Online Marketing

Communication Skills

Data Analysis

Education

Relevant degree in Marketing or Communications

Job description

Responsibilities

This is a full‑time position for a Digital Marketing Specialist. The role is hybrid, based in Stellenbosch, with some work from home options.

The Digital Marketing Specialist will be responsible for managing social media marketing campaigns, evaluating and enhancing online marketing strategies, and analyzing web analytics data.

Day‑to‑day tasks will include planning digital marketing campaigns, overseeing social media engagement, and monitoring and reporting on campaign performance.

Qualifications

• Proficiency in Social Media Marketing and Online Marketing
• Experience in Digital Marketing and Web Analytics
• Strong communication skills
• Ability to analyze and interpret data to make informed decisions
• A relevant degree in Marketing, Communications, or a related field
• Experience working in a hybrid environment is a plus
• Attention to detail and organizational skills