Digital Marketing Specialist

Deploy Brand Management; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A creative marketing agency is seeking a Digital Marketer to support clients' digital marketing efforts. The role involves implementing strategies across various platforms, collaborating with team members, and optimizing marketing channels. Candidates should have a tertiary degree and over 2 years of digital marketing experience in an agency environment. This full-time position is hybrid and offers opportunities for professional growth.

Qualifications

• 2+ years of experience in digital marketing, preferably in an agency.
• Technical familiarity with digital marketing tools.
• Experience with video marketing or short-form video creation is a bonus.

Responsibilities

• Assist in creating and implementing digital marketing strategies tailored to client objectives.
• Collaborate with team members on various marketing initiatives.
• Track and report on key metrics for client campaigns.

Skills

Written communication

Content creation

Data interpretation

Organizational skills

Team collaboration

Education

Tertiary Degree

Tools

Meta Business Suite

Facebook Ads Manager

Google Ads

Looker Studio

Google Analytics

WordPress

Canva

Marketing automation tools

Job description

About Deploy Brand Management : Deploy Brand Management is a creative and dynamic agency that specializes in web development, social media management, graphic design, paid ads, and brand strategy.

We're passionate about helping clients thrive through innovative digital solutions.

Our team values professionalism, kindness, resilience, and proactive problem‑solving — and we have a lot of fun along the way.

Role Overview

As a Digital Marketer at Deploy, you will support the planning, execution, and optimization of our clients' digital marketing efforts.

You’ll work closely with our team and clients to bring strategies to life across websites, social media platforms, email marketing, and paid campaigns.

This is a full‑time, hybrid role.

Key Responsibilities

• Assist in creating and implementing digital marketing strategies tailored to client objectives.
• Collaborate with the web developer, paid ads specialist, social media manager, graphic designer, and marketing coordinator.
• Contribute to content planning, posting schedules, and platform selection.
• Lead the execution of client digital marketing strategies.
• Collaborate on optimizing landing pages and user journeys to improve conversions.
• Assist in setting up and managing marketing automation flows via CRM platforms.
• Develop and curate engaging content (text, images, videos, graphics) for various platforms while working alongside the graphic designer and social media manager.
• Manage communities: monitor and respond to comments, messages, and interactions.
• Track and report on key metrics (reach, engagement, click‑through rates, conversions).
• Stay updated on platform changes and trends; explore emerging channels.
• Support online reputation management by monitoring and responding to reviews and ratings.
• Assist with planning, executing, and optimizing paid campaigns (Facebook, Instagram, LinkedIn, etc.) in collaboration with the paid ads specialist.
• Conduct audience research to refine targeting.
• Assist with planning, executing, and optimizing the development of email marketing campaigns, audience segmentation, and reporting.
• Assist in setting up automated email sequences and nurturing flows via CRM platforms.
• Collaborate with the web team to ensure smooth integration of marketing content.
• Assist with website content updates and SEO best practices under the guidance of the lead web developer.
• Collaborate on content SEO and blogging initiatives while working alongside the web developer and copywriter.
• Support website hosting‑related tasks where applicable.
• Track and analyze website performance as part of broader campaigns.
• Provide e‑commerce support where applicable (e.g., product uploads, feed management, promotions).
• Analyze digital marketing performance and provide insights and recommendations.
• Regularly update clients on progress and strategy adjustments.
• Keep digital marketing files and documentation organized.
• Support the team with project coordination as needed.

Skills & Experience

• Education: Tertiary Degree
• Experience: 2+ years in digital marketing (agency experience a plus)
• Technical: Familiarity with tools such as social media management platforms & CRMs (e.g. Meta Business Suite), paid ads platforms (e.g. Facebook Ads Manager, Google Ads), reporting tools (e.g. Looker Studio, Google Analytics), basic WordPress knowledge, Canva, and marketing automation tools
• Skills: Strong written communication and content creation skills, ability to interpret data and translate insights into action, organized, proactive, and able to juggle multiple tasks, a team player with a positive, solutions‑oriented mindset
• Bonus: Experience with video marketing / short‑form video creation (e.g., Reels, TikTok)

Personal

Valid driver’s license and own vehicle

Location

Must live within a 15km radius from Randburg.

Salary

Market Industry related and will be discussed in the interview based on experience.

Apply

If you are detail‑oriented, organized, and passionate about supporting a team in a dynamic environment, we’d love to hear from you.

Send your cover letter, CV and portfolio to