Digital Marketing & Loyalty Campaign Strategist

Old Mutual; Cape Town; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading financial services firm in South Africa is seeking a Marketing Specialist to drive digital adoption and execute integrated marketing strategies for their digital portfolio. This role involves close collaboration with Group Marketing, external agencies, and other business units. The ideal candidate will have a strong background in digital marketing, data analysis, and financial services, coupled with excellent communication and collaboration skills. Competitive salary and growth opportunities await the right candidate.

Qualifications

• Minimum 5 years of experience in a similar role, preferably in financial services.
• Strong understanding of digital marketing and loyalty programmes.
• Ability to manage multiple initiatives under tight timelines.

Responsibilities

• Execute marketing strategies for digital propositions.
• Monitor campaign performance to ensure continuous improvement.
• Engage with the adviser community for digital solution adoption.

Skills

Digital marketing

Customer engagement

Data analysis

Collaboration

Report writing

Education

Tertiary qualification in Marketing

NQF Level 9 – Masters

Job description

A leading financial services firm in South Africa is seeking a Marketing Specialist to drive digital adoption and execute integrated marketing strategies for their digital portfolio. This role involves close collaboration with Group Marketing, external agencies, and other business units. The ideal candidate will have a strong background in digital marketing, data analysis, and financial services, coupled with excellent communication and collaboration skills. Competitive salary and growth opportunities await the right candidate.