Digital Marketing And App Developer Trainer

Upskill Digital Ltd; Gauteng; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A leading digital training company is seeking trainers to deliver virtual workshops in Johannesburg or Pretoria. The ideal candidate must have a Bachelor's degree in Marketing or a related field, with at least 3 years of experience in training delivery. Candidates should be proficient in tools like Google Play Console and Google Analytics. This is a remote role where trainers prepare for the bootcamp by reviewing materials and engaging in Train-the-Trainer sessions.

Qualifications

• Minimum 3 years of experience delivering training in digital marketing and app development.
• Proficiency in delivering engaging, structured workshops.
• Knowledge of app marketing campaigns.

Responsibilities

• Deliver virtual training sessions focused on digital marketing.
• Provide detailed post-session feedback on participant engagement.
• Collaborate with the program team for curriculum updates.

Skills

Communication Skills

Interpersonal Skills

Presentation Skills

Technical Proficiency with Google Analytics

Education

Bachelor's degree in Marketing, App Development, or Business

Tools

Google Play Console

Firebase

Google Ads

Google Analytics

Job description

Role Overview

Location: Trainers are required to deliver virtual workshops in Johannesburg or Pretoria, South Africa.

Schedule: The training program spans 5 consecutive days, with sessions delivered during standard business hours.

Specific days will be confirmed upon contract signing.

Preparation: Trainers must dedicate time before the bootcamp to review and align with the provided materials, attend Train-the-Trainer sessions, and familiarize themselves with the curriculum.

Travel: Travel is not required as all the training will be delivered virtually.

Materials: All training materials and resources will be provided by the program team. Trainers must bring their own laptops and tools for session delivery.

Main duties

Deliver Training:

• Optimising business strategies and competitive advantages.
• Mastering App Store Optimization (ASO).
• Creating and managing advanced Google App Campaigns.
• Maximising SERP visibility for paid results.
• Analysing and refining campaign performance.

Effective Instruction:

• Incorporate hands‑on activities and case studies to enhance learning outcomes.
• Adapt delivery methods to meet the needs of diverse learners.
• Use tools such as Google Play Console, Google Ads, and Google Analytics platforms to demonstrate practical applications.

Collaboration: Work closely with the program team to ensure content aligns with objectives and reflects participant feedback. Attend regular briefings to discuss curriculum updates and session adjustments.

Progress Tracking: Provide detailed post‑session feedback, highlighting participant engagement, progress, and areas for improvement.

Essential Qualifications and Experience

Essential:

• Bachelor's degree in Marketing, App Development, Business, or a related field.
• Minimum 3 years of experience delivering training in digital marketing and app development.
• Proficiency in tools such as Google Play Console, Firebase, or similar.
• Experience developing and optimising app marketing campaigns.

Desired:

• Advanced degrees like an MBA in Digital Marketing or MSc in Digital Business.
• App‑Specific Certifications: e.g. App Store Optimization Specialist Certification (offered by ASO‑focused providers such as Mobile Action or The ASO Project).
• Mentorship and Adult Learning: Certifications in Instructional Design or Adult Learning (e.g., Certified Professional in Training Management (CPTM) or Association for Talent Development (ATD)).
• Emerging Market Experience: Certifications or training in Growth Marketing for Emerging Markets (offered by entities like Google or LinkedIn Learning).

Core Competencies

• Communication Skills: Ability to communicate complex marketing concepts in a simple, accessible way.
• Interpersonal Skills: Strong collaboration skills to work with cross‑functional teams and respond to evolving programme needs.
• Presentation and Delivery Skills: Ability to confidently deliver engaging, clear, and structured workshops, incorporating interactive techniques to enhance participant understanding and engagement.
• Technical Proficiency: In‑depth knowledge and ability to demonstrate the use of tools like Google Analytics, Merchant Center, and AI‑driven advertising tools.

Submission requirement

1. Submit Your CV: Include relevant professional experience, qualifications, and certifications, particularly in digital marketing and training delivery.
2. Create and Submit a Short Video (10 minutes total max). Include Introduction: A brief introduction of yourself, including background, expertise, and why you are interested in this role. Workshop Delivery: Demonstrate your training style by delivering a concise lesson on a digital marketing related topic. Ensure your video showcases your ability to present clearly, engage learners, and deliver actionable insights. Feel free to use a short deck for this.
3. Submission Deadline: All materials must be submitted by Tuesday, 24 June.
4. Selection Process: Shortlisted candidates will be invited to attend an interview shortly after if successful.

All materials must be submitted by Tuesday, 24 June

Shortlisted candidates will be invited for an interview shortly after if successful.