Digital Designer

HyperionDev; Cape Town; Hybrid; ZAR 420,000 - 640,000; Full time

Job summary

HyperionDev is seeking a highly creative designer to join the marketing team with a focus on content, UI design, and brand storytelling. You will produce rich media visuals, responsive websites, and digital collateral while collaborating with global teams to ensure the brand resonates across channels.

You will lead design for social campaigns, landing pages, and events, working closely with developers and cross-divisional teams to push the boundaries of digital design in a fast-paced environment.

Qualifications

• Min. 3-4 years of digital design experience with a high-calibre portfolio to show for it.
• Solid love and understanding of digital design and product design (UX & UI) design for websites and mobile.
• Min. 2-3 years experience working in Figma / Adobe XD / Sketch, etc. for website design.
• Experience working with and collaborating with developers
• Experience working with Components in Figma, scalable design systems, prototyping and wireframing
• Experience creating landing pages in a CMS (e.g, Unbounce & Webflow)
• An ability to think analytically with a strong appreciation for the role of data to inform communications and design thinking.
• Illustration and motion graphics skills
• Proficient understanding of the Adobe Suite, including Photoshop, Illustrator, Lightroom, InDesign, Premiere Pro, After Effects, etc.
• Be able to create animated explainer videos on our products and for advertising
• Positive and empathetic attitude with a proven ability to work well with people in different department teams and levels
• Experience working with data and extracting insights for performance-driven design.
• A strong understanding of societal and cultural diversity, with an ability to translate that understanding into designs that resonate with a diverse audience
• Excellent written and verbal communication skills

Responsibilities

• Take over and own the creation of content including rich media visuals, animated videos, social media assets, paid media, web banners, email communications and more
• Ideation of new content and execution
• Creating presentation decks for Partnerships team and supporting on the creation and roll out of assets for partnered content and programs
• Updating program and bootcamp documentation as required
• Working with partners on shared marketing campaigns
• Maintain existing flow of good quality messaging
• Take our website design / UI to the next level
• Manage the branding for our events aimed at school leavers
• Assist with the establishment of the sub brand of our Careers platform

Job description

ABOUT US

HyperionDev is one of the largest providers of accelerated online education in EMEA and one of the oldest providers of 'coding bootcamps' in the world. We work with top universities such as Imperial College London, University of Chicago, UCT and Stellenbosch University to deliver structured technical and digital courses and bootcamps that accelerate people into fulfilling careers. We have been recognised as one of the top education technology scaleups in the world and have gained the financial backing of Meta (previously Facebook), which recognised us as the most socially impactful startup operating in Africa, where we initially started our work.

We are dedicated to closing the global digital skills gap by integrating online education with human mentorship and expert code review, powered by a workforce in Southern Africa, to lower the cost of accessible technology education. This model has been successful, allowing us to reach millions of learners a year from over 60 countries.

Our ecosystem also includes HyperDev, a developer-focused spin-out building AI tools that help people turn ideas into working software while retaining control over their code. HyperDev extends our mission beyond education, supporting how developers build, learn and grow throughout their careers.

We're backed by nearly 2000 investors and have raised the largest crowdfunding round for an edtech company in history. As a primarily bootstrapped, profitable, and scale-up tech business, join us as we play our part in making the world a more stable, safer, and fair place.

ABOUT THE ROLE

We are looking for a highly creative, self-motivated designer with a passion for crafting and a keen eye for detail to join our marketing team. There is a strong primary focus on content & UI design, with UX experience considered a strong bonus. You need to be able to think critically and put yourself in the customer's shoes at every touchpoint. Your portfolio must show strong proof of this.

You will be operating in a fast-paced, hands-on environment and working on a wide range of projects: from conceptualising and executing social media campaigns, designing responsive websites and digital collateral for our brand, to styling and shooting content in-house.

You will be working directly with our global marketing team to ensure that creative fulfils the strategic requirements of our brand and that it resonates with our audience. You will assist with cross-divisional strategic projects while running with your own - all the while continuing to explore and push the boundaries in the ever-changing digital landscape.

Responsibilities

• Take over and own the creation of content including rich media visuals, animated videos, social media assets, paid media, web banners, email communications and more


• Ideation of new content and execution


• Creating presentation decks for Partnerships team and supporting on the creation and roll out of assets for partnered content and programs


• Updating program and bootcamp documentation as required


• Working with partners on shared marketing campaigns


• Maintain existing flow of good quality messaging


• Take our website design / UI to the next level


• Manage the branding for our events aimed at school leavers


• Assist with the establishment of the sub brand of our Careers platform

Minimum Requirements

• Min. 3-4 years of digital design experience with a high-calibre portfolio to show for it.


• Solid love and understanding of digital design and product design (UX & UI) design for websites and mobile.


• Min. 2-3 years experience working in Figma / Adobe XD / Sketch, etc. for website design.


• Experience working with and collaborating with developers


• Experience working with Components in Figma, scalable design systems, prototyping and wireframing


• Experience creating landing pages in a CMS (e.g, Unbounce & Webflow)


• An ability to think analytically with a strong appreciation for the role of data to inform communications and design thinking.


• Illustration and motion graphics skills


• Proficient understanding of the Adobe Suite, including Photoshop, Illustrator, Lightroom, InDesign, Premiere Pro, After Effects, etc.


• Be able to create animated explainer videos on our products and for advertising


• Positive and empathetic attitude with a proven ability to work well with people in different department teams and levels


• Experience working with data and extracting insights for performance-driven design.


• A strong understanding of societal and cultural diversity, with an ability to translate that understanding into designs that resonate with a diverse audience


• Excellent written and verbal communication skills

Preferred Requirements

• 5+ years of experience in leading the design for a brand


• Previous experience working in EdTech / Education


• Working experience with Producing, shooting and/or editing video


• Experience with creating animations


• Detailed understanding of Social Media KPIs and Google Analytics (conversions, goals, events)


• Experience with conceptualising on-brand advertising for social video channels like YouTube & TikTok

Flexible & remote working: We are a remote-friendly organisation and offer flexible work options. However, this role may require a once a week presence at our offices in Cape Town, if you are Cape Town-based.

Join the heart of tech in Africa, Europe and the US: You'll work with the best of the best and rub shoulders with the world leaders in edtech, developer education, and developer assessments. Join one of the most ambitious and highest performing tech companies in the space, with a management team that draws their former experience from companies such as Google, Amazon, GetSmarter/2U, Zando and Yoco.

Life-changing work: Solve real problems that make education and tech careers accessible to those who need it most: you're allowed to brag about it.

Our Values

We're a people-forward company with a purpose that underlines everything we do. We're obsessed with the potential in people and challenge them to do their best work. We embrace a culture of growth and learning to deliver on our vision and ours is a relentless quest for improvement.