Data-Driven Marketing & SEO Lead

Reckitt; Johannesburg; On-site; ZAR 350 000 - 500 000; Full time

Job summary

A global health company in Johannesburg is looking for a Data Driven Marketing and Media Specialist. This role focuses on transforming data into strategic marketing campaigns to drive traffic acquisition and improve brand performance. Key responsibilities include developing SEO strategies, managing paid search campaigns, and collaborating with teams to align search strategies with business objectives. The ideal candidate has a degree in Marketing and 3-4 years of experience in digital marketing, alongside advanced analytical skills and proficiency in tools like Google Ads and Analytics.

Benefits

Parental benefits

Employee Assistance Programme

Life insurance

Opportunities for share plans

Qualifications

• Minimum 3-4 years of experience in paid search or digital marketing.
• Excellent communication and leadership skills.
• Problem-solving and analytical thinking.

Responsibilities

• Developing and implementing SEO strategies.
• Managing and optimizing paid search campaigns.
• Monitoring and analyzing search engine performance.

Skills

Consumer Insights

Analytical skills

Presentation skills

Storytelling

Collaboration

Education

Degree in Marketing or related field

Tools

Google Analytics

Google Search Console

Google Ads

SA 360

SEM Rush

Office Excel

Office PowerPoint

Job description

A global health company in Johannesburg is looking for a Data Driven Marketing and Media Specialist. This role focuses on transforming data into strategic marketing campaigns to drive traffic acquisition and improve brand performance. Key responsibilities include developing SEO strategies, managing paid search campaigns, and collaborating with teams to align search strategies with business objectives. The ideal candidate has a degree in Marketing and 3-4 years of experience in digital marketing, alongside advanced analytical skills and proficiency in tools like Google Ads and Analytics.