Customer Onboarding & Training Specialist (Marketing Tech)

Hire Hangar; Cape Town; On-site; ZAR 300 000 - 500 000; Full time

Job summary

A marketing technology firm in Cape Town seeks a Customer Onboarding & Training Specialist to help marketing teams adopt a modern workflow automation platform. The role focuses on delivering onboarding programs and training sessions, emphasizing customer success. The ideal candidate will have over 2 years in marketing operations or onboarding, hands-on experience with CRM tools like HubSpot, and proficiency in SQL and Python. This position offers a vibrant work environment with opportunities to grow expertise in workflow automation and AI-driven tools.

Qualifications

• 2+ years in marketing operations, onboarding, or enablement.
• Strong experience with CRM and automation platforms like HubSpot.
• Proficiency in SQL and Python is a must.
• Excellent communication skills with experience in client-facing workshops.
• Understanding of SEO and content marketing.
• Passionate about teaching and client success.

Responsibilities

• Deliver customer onboarding and training programs for enterprise clients.
• Lead workshops and cohorts that help teams master workflows.
• Translate technical concepts into clear, practical guidance for marketing users.
• Build and refine enablement playbooks for long-term adoption.
• Support clients with CRM workflows, campaign automation, and reporting.

Skills

Marketing operations

Customer success

SQL

Python

Client-facing training

SEO

Content marketing

Tools

HubSpot

CRM automation platforms

Job description

Customer Onboarding & Training Specialist (Marketing Tech)

About the Role

We’re hiring a Customer Onboarding & Training Specialist to help marketing teams learn and adopt a modern workflow automation platform. In this role, you’ll guide customers from their first login to becoming confident users. You’ll run onboarding programs, lead client training sessions, and create resources that make adoption simple and repeatable.

This role is ideal for someone who has worked in marketing operations or customer success, is comfortable with SQL and Python, and enjoys teaching others how to use new tools.

Key Responsibilities

• Deliver customer onboarding and training programs for enterprise clients.

• Lead workshops and cohorts that help teams master workflows.

• Translate technical concepts into clear, practical guidance for marketing users.

• Build and refine enablement playbooks to ensure long-term adoption.

• Support clients with CRM workflows, campaign automation, and reporting (HubSpot or similar).

Requirements

• 2+ years in marketing operations, onboarding, or enablement, ideally in SaaS or agency environments.

• Strong hands‑on experience with HubSpot or other CRM/automation platforms.

• Proficiency in SQL and Python (required).

• Strong communication skills and experience running client‑facing training or workshops.

• Understanding of SEO and content marketing.

• Passion for teaching, enabling, and helping clients succeed.

Why You’ll Love This Role

• Work directly with enterprise marketing teams at top global companies.

• Grow your expertise in workflow automation and AI‑driven tools.

• Be part of a fast‑growing tech company with exciting opportunities ahead.

• Play a key role in helping modern marketing teams adopt cutting‑edge technology.