CRM Campaign Architect - Multi-Channel Personalisation

Clearscore Technology Limited; Cape Town; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A leading financial technology company is seeking a CRM Specialist in Cape Town to execute impactful CRM campaigns. The role requires 2+ years of experience in CRM, proficiency with tools like Braze, and a strong focus on delivering quality outcomes. You will work collaboratively within a hybrid model, contributing to the mission of promoting better financial decisions for users across South Africa.

Benefits

20 paid holidays plus public holidays

Pension Fund contribution

Private Medical Insurance

Flexible work hours

Employee Assistance Program

Qualifications

• 2+ years of hands-on experience in CRM or email marketing within a digital B2C business.
• Experience using an enterprise-level ESP such as Braze, Salesforce Marketing Cloud, or Adobe Campaign.
• Skilled in A/B testing, audience segmentation, and personalisation strategies.

Responsibilities

• Build, run, and optimise multi-channel CRM campaigns from setup to launch.
• Use real-time data to target users with personalised messages.
• QA and test all content for rendering and functionality.

Skills

CRM experience

Email marketing

A/B testing

Attention to detail

Written communication

Tools

Braze

Salesforce Marketing Cloud

Excel or Google Sheets

Job description

A leading financial technology company is seeking a CRM Specialist in Cape Town to execute impactful CRM campaigns. The role requires 2+ years of experience in CRM, proficiency with tools like Braze, and a strong focus on delivering quality outcomes. You will work collaboratively within a hybrid model, contributing to the mission of promoting better financial decisions for users across South Africa.