Creative Strategist

Oriri; Cape Town; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A fast-growing digital marketing agency in Cape Town seeks a creative individual with experience in scripting social media ads for e-commerce brands. This role involves generating compelling ad ideas, writing engaging copy, and collaborating with creators. Candidates should be highly organized and possess strong communication skills. The position offers competitive pay, bonuses, and the flexibility to work remotely.

Benefits

Competitive pay

Substantial bonus opportunities

Remote work flexibility

Qualifications

• Experience scripting social media ads for e-commerce brands.
• Ability to create engaging content that drives customer action.
• Skill in analyzing ad performance and improving outcomes.

Responsibilities

• Create winning ideas for social media ads.
• Write compelling headlines for static image ads.
• Script and write briefs for video ads.
• Collaborate with actors and creators.
• Monitor ad performance and make data-driven improvements.

Skills

Understanding of psychology and audience behaviour

Organizational skills

Communication skills

Scripting for social media ads

Analytical skills

Job description

Overview

Are you obsessed with making people stop scrolling, click, and buy?

Good - so are we. We're a small, fast-growing digital marketing agency that runs social media ads for your favourite online Health and Wellness brands. If working hard, learning constantly, working directly with our Founder Paul and being given lots of responsibility in a short space of time sounds scary or doesn't appeal to you, then please do not apply.

This is not the role for you. On the other hand, if you're looking to join a fast‑paced, hard‑working team where you can take ownership of your work, progress quickly and grow with our business, and reading this excites you, then you should definitely apply. So, which are you?

What you’ll be doing

We’re looking for somebody who has direct and relevant experience.

• Coming up with winning ideas for social media ads
• Writing scroll‑stopping headlines for static image ads
• Scriptwriting and writing structured briefs for video ads
• Working with actors and creators to bring ideas to life
• Keeping tabs on what ads are performing well right now
• Reviewing ad data and iterating to improve performance

What makes someone great in this role

• A sharp understanding of psychology and audience behaviour
• Highly organised and confident juggling multiple projects
• Clear, confident communicator – especially with creators and clients
• Familiarity with words like "hooks, "CTAs," and "pain points," etc.
• Experience scripting social media ads for e‑commerce brands
• The art of pulling somebody out of their trance of doomscrolling and showing them a hook they cannot help but pay attention to, then a video they cannot help but watch, and finally an offer they cannot help but buy – is no easy feat.
• We’re looking for someone who can reference past work and has a deep familiarity with hooks, headlines, CTAs (call‑to‑actions), pain points, etc.

Benefits

We offer very competitive pay, substantial bonus opportunities, and the flexibility to work remotely from anywhere.

But when your creation does exactly that, it’s rewarding. If you have the skills described above, the opportunity is yours.

Show us the work you’re most proud of – not your CV. Here’s a mood board we put together of the type of ads we make for clients: Side note – extra street cred if you have experience editing your own bomb‑diggity ads, as well as ideating and scripting.