Content Creator

Tower Group; Johannesburg; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading hotel and casino group is seeking a highly creative Content Creator to join their team in Johannesburg. This role involves designing branded content, creating animations, and collaborating with various departments to ensure brand consistency. The ideal candidate should have a Matric qualification, 4 years of experience in a similar role, and advanced skills in Adobe After Effects and Premiere Pro. A solid understanding of digital marketing trends is also essential.

Qualifications

• 4 years’ experience in content creation or graphic design role.
• Good verbal and written skills in English.
• Numeracy skills.

Responsibilities

• Design branded content from brief to final execution.
• Create dynamic animations and motion graphics.
• Collaborate with vendors to ensure production quality.

Skills

Creative mindset

Advanced skills in Adobe After Effects

Advanced skills in Premiere Pro

Familiarity with Microsoft Office

Understanding of digital marketing

Education

Matric (NQF 4)

Tools

3D Animation software

Job description

Our client, a leader in the hotel and casino industry, is seeking a highly creative Content Creator to join their team based in Johannesburg.

MIMIMUM REQUIREMENTS

• Matric (NQF 4), good verbal and written skills in English, numeracy skills (all NQF 4)
• 4 years’ experience in a similar content creation or graphic design role.
• Advanced skills in animation and video editing using Adobe After Effects, Premiere Pro and familiar 3D and animation software (preferred).
• Familiarity with Microsoft Office.
• Sound understanding of digital marketing, content trends, and social media platform standards and guidelines.
• A creative mind set, proactive attitude, and commitment to meeting deadlines in a fast-paced, high-pressure environment.

MAIN JOB FUNCTIONS

• Design branded content and advertising that brings concepts to life from brief to final execution.
• Ability to work with and adapt to emerging AI platforms and tools for design, content creation, and workflow optimization. Candidates should demonstrate a willingness to explore AI integration as part of the creative process.
• Translate static creatives into dynamic, high-quality animations and motion graphics.
• Prepare print-ready designs, including formatting, resizing, and image adjustments while ensuring brand and colour consistency.
• Collaborate with vendors to ensure colour accuracy and production quality in printed materials.
• Create content for various formats including POS, OOH, social media, videos, GIFs, memes, and more, always adhering to brand guidelines and industry best practices.
• Ensure all creative output complies with group or property CI, gaming regulations, social media policies, promotional rules, the Consumer Protection Act, and other applicable legislation.
• Contribute to the execution of group and property campaigns, including group-wide campaigns and special event creative.
• Social media content for platforms such as Facebook, Instagram, X (Twitter), YouTube, LinkedIn, Google Ads, and the company website.
• Work collaboratively with the Digital Brand Manager and other Content Creators to ensure brand consistency.
• Support properties by extending core concepts and visuals to various internal and external marketing collateral.