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Absa Bank Limited is expanding its external sales team in the West Coast region, including Langebaan, Saldanha, Vredenburg and nearby towns. The External Sales Consultant will drive growth, manage customer relationships and execute targeted campaigns to achieve set sales targets.
The role requires building networks, representing Absa at events, and delivering end-to-end sales execution while maintaining compliance with regulatory standards.
Empowering Africa’s tomorrow, together…one story at a time. With over 100 years of rich history and strongly positioned as a local bank with regional and international expertise, a career with our family offers the opportunity to be part of this exciting growth journey, to reset our future and shape our destiny as a proudly African group.
Job Summary Overall job purpose The External Sales Consultant is responsible for actively pursuing sales growth (volume and value) and service delivery competitiveness by:
Job Description Key accountabilities Planning and Growth
Accountable for achievement of sales performance objectives in terms of sales target achievement for Inclusive Banking, Entry Level and Bulk Acquisition Sales, in the B2C environment.
Deliver sales and service delivery targets within the assigned areas of responsibility.
Collaborate on sales opportunity leads across business disciplines (RB, CIB, Physical Channels).
Take Accountability for end-to-end fulfilment of sales execution within prescribed sales standards, and actively drive scheme penetration for EVP Schemes to deliver on sales and service targets for the region.
Actively contribute to Regional Sales strategy and plans.
In conjunction with ES RM/TL, proactively devise weekly plans and activities to drive sales growth.
Proactively identify cross sell opportunities partnering with colleagues to deliver these effectively in the assigned area.
Actively monitor, and take accountability, for own sales and service performance across the region and proactively identify opportunities to improve sales and service delivery or enlist coaching and support where necessary to do so.
Establish networks within the defined area to enlist opportunities for Absa presence at key events and forums in line with the regional or area plans.
Identify and prospect future potential clients turning leads into real business opportunities.
Leads Management – proactive utilisation and conversion of assigned leads.
Provide relevant and insightful feedback to product and performance teams on initiative mechanics and client feedback to drive enhancements in sales and service.
Proactively engage existing clients on new products and services and migration strategies in alignment with One Absa business objectives.
Actively mine EVP Schemes to deliver on sales and service targets for the region.
Effective sales execution planning (activities, time management, resources, travel etc.).
Ensure you act in line with the External Sales Disciplines and New Ways of Work.
Higher dependency on New to Bank (NTB) and New to Transact (NTT) Acquisition.
Identify and Execute Campaign Management to execute on business growth.
Daily sales planning to align to attainment of benchmarked core sale efficiencies.
Strategic Time Management: apply and reflect on time management plan.
Customer and Stakeholder Management.
Proactive understanding and assessment of customer segment to support sales and activity planning and sales.
Proactively engage customers on needs analysis, as well as products and services and then enable the delivery of an end-to-end client solution through a thorough understanding of Absa products and customer needs.
Proactively resolve client queries, concerns and complaints, with focus on first point of contact resolution.
Ensure a holistic service and customer experience, as a standard, for all clients aligned to the overall external sales team process and methodology.
Positively contribute to customer experience score levels to attain >92%.
Customer Relationship Management - Participate in client engagement routines (planned visits) for improved sales and service delivery.
Act as a Brand Ambassador in all client and business activities.
Colleague Actively contribute to ES Team and Region in all activities.
Monitor Individual Sales Performance and support peers towards attainment of Team performance.
Identify process efficiencies and share best practices in the External Sales team.
Proactively network & research to stay current on key areas of expertise and to support business/sales growth initiatives.
Live the Absa Values and support colleague engagement through positive and collaborative team behaviour.
Risk and Regulatory Management.
Ensure all policies and procedural, regulatory and compliance requirements are fully adhered to, at all times.
Ensure the effective use and management of devices and resources availed to execute role requirements. (E2E Mobility device & accessories, marketing collateral etc. Including systems & software updates.)
Ensure appropriate product and service solutions are provided to customers through quality consultations e.g no mis-selling.
Apply effective governance & controls in execution of sales (quality documentation etc.) of sales and service delivery for the portfolio.
Keep updated on all regulatory requirements and changes in business and apply appropriate requirements and sales standards/practices.
Aligned sales activity, sales and service reporting and migration planning.
Devise and apply accurate reporting to support sales planning and activities The West Coast region consists of the following branches.
Langebaan, Saldanha, Vredenburg, Vredendal and further north to Velddrift.
Absa Bank Limited is an equal opportunity, affirmative action employer. In compliance with the Employment Equity Act 55 of 1998, preference will be given to suitable candidates from designated groups whose appointments will contribute towards achievement of equitable demographic representation of our workforce profile and add to the diversity of the Bank.
Absa Bank Limited reserves the right not to make an appointment to the post as advertised.
At Absa, our story is not a single narrative. It’s thousands of individual journeys unfolding across Africa and beyond. From colleagues serving customers in local communities to teams shaping financial solutions across borders, Absa is built on people who bring their lived experiences, ambitions and perspectives into the workplace every day. Whether you’re starting your career, a seasoned leader or somewhere in between, your contribution is seen, valued and connected to something bigger. Our presence across Africa – which spans personal and business banking, corporate and investment banking, wealth and investment management, and insurance – exists because of the people who show up in their roles with purpose. Across Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania, Uganda and Zambia, our colleagues are shaping what Absa becomes in each market. Beyond the continent, teams in global offices and a technology hub support and extend the stories that prove that African talent can lead, influence and innovate on the global stage. At Absa, your story matters because progress is driven by human experience, not hierarchy. When people are enabled to bring their whole selves to work, they don’t just build careers. They help shape the future of Africa’s financial services landscape.