Communications Manager (Content Strategy)

Placements24; Cape Town; On-site; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Attractive bonus structure

Medical aid

Pension fund

Career development opportunities

Significant vacation time

Cape Town office

Job summary

Placements24 is seeking a strategic Communications Manager with content strategy expertise to lead content across multiple channels from its Cape Town base. You will shape the brand voice, drive engagement, and collaborate with marketing, design, and product teams to deliver high-impact narratives.

The role focuses on developing comprehensive content strategies, managing calendars, and ensuring consistency in messaging while keeping pace with industry trends and localization needs.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• Minimum 5 years of experience in content strategy, content marketing, or communications management.
• Proven ability to develop and execute content strategies that drive engagement and achieve business objectives.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Experience with CMS and SEO best practices.
• Strong understanding of digital marketing channels and social media platforms.
• Excellent project management and organizational skills.
• Ability to work collaboratively with cross-functional teams in a fast-paced environment.
• Experience in Cape Town's diverse business ecosystem is a plus.

Responsibilities

• Develop and implement a comprehensive content strategy aligned with marketing and business goals.
• Oversee the creation, editing, and distribution of high-quality content across websites, social media, email newsletters, and press materials.
• Manage the editorial calendar, ensuring timely delivery of content and consistency in brand messaging.
• Collaborate with internal teams (marketing, design, product) and external agencies to produce engaging and relevant content.
• Analyze content performance metrics and use data to optimize content strategy and improve engagement.
• Stay current with industry trends, competitor content, and emerging digital communication channels.
• Develop and maintain brand voice guidelines and ensure their consistent application across all content.
• Manage content localization efforts if applicable.
• Brief and guide content creators, writers, and designers.

Skills

Content strategy

Content marketing

Editing

Writing

SEO best practices

Digital marketing

Project management

Collaboration

Cross-functional teamwork

Education

Bachelor's degree in Marketing, Communications, Journalism, English, or related field

Tools

CMS

Job description

About the Role

Our client, a dynamic and innovative company at the forefront of its industry, is seeking a strategic and creative Communications Manager specializing in Content Strategy to join their team in Cape Town, Western Cape. This integral role involves developing and executing compelling content strategies across multiple channels to enhance brand awareness, engage target audiences, and support business objectives. You will lead the creation of engaging narratives, manage content calendars, and collaborate with design and marketing teams to deliver impactful communications. This is an exceptional opportunity to shape the voice and presence of a leading organization within the picturesque and vibrant Cape Town.

Key Responsibilities

• Develop and implement a comprehensive content strategy aligned with marketing and business goals.


• Oversee the creation, editing, and distribution of high-quality content across various platforms, including websites, social media, email newsletters, and press materials.


• Manage the editorial calendar, ensuring timely delivery of content and consistency in brand messaging.


• Collaborate with internal teams (marketing, design, product) and external agencies to produce engaging and relevant content.


• Analyze content performance metrics and use data to optimize content strategy and improve engagement.


• Stay current with industry trends, competitor content, and emerging digital communication channels.


• Develop and maintain brand voice guidelines and ensure their consistent application across all content.


• Manage content localization efforts if applicable.


• Brief and guide content creators, writers, and designers.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.


• Minimum of 5 years of experience in content strategy, content marketing, or communications management.


• Proven ability to develop and execute successful content strategies that drive engagement and achieve business objectives.


• Exceptional writing, editing, and proofreading skills with a keen eye for detail.


• Experience with content management systems (CMS) and SEO best practices.


• Strong understanding of digital marketing channels and social media platforms.


• Excellent project management and organizational skills.


• Ability to work collaboratively with cross-functional teams in a fast-paced environment.


• Experience in Cape Town's diverse business ecosystem is a plus.

Benefits

• Our client offers a competitive salary, attractive bonus structure, comprehensive medical aid, a pension fund, and significant opportunities for professional development and career advancement.


• You will be based in a modern office environment in Cape Town, working within a collaborative and innovative culture.


• This role provides a chance to make a substantial impact on the company's communication efforts and brand presence, with ample vacation time and exciting internal projects.