About the Role
Our client, a prominent leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Category Manager to oversee their thriving Snacks & Confectionery division. This pivotal role, located in Polokwane, Limpopo , will be responsible for developing and implementing category strategies that drive sales, profitability, and market share growth. The ideal candidate will possess a deep understanding of the FMCG market, consumer behaviour, and category management principles. You will work closely with sales, marketing, and supply chain teams to ensure optimal product assortment, pricing, promotion, and placement strategies. This hybrid role combines essential on-site strategic engagement with operational flexibility.
Key Responsibilities
- Develop and execute comprehensive category strategies for Snacks & Confectionery to achieve business objectives.
- Analyse market data, consumer insights, and sales performance to identify growth opportunities.
- Manage product assortment, pricing, and promotional activities within the category.
- Collaborate with the sales team to develop and implement effective go-to-market strategies for new product launches.
- Work with marketing to develop compelling brand messaging and campaigns for the category.
- Monitor competitor activities and market trends to maintain a competitive edge.
- Manage relationships with key suppliers and internal stakeholders.
- Optimise inventory levels and ensure efficient supply chain management for the category.
- Develop and present category performance reviews and strategic recommendations to senior management.
- Ensure strong alignment between category strategy and overall company objectives.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is advantageous.
- Minimum of 5 years of experience in category management, brand management, or a related role within the FMCG industry.
- Demonstrated success in developing and implementing category strategies that have driven significant sales and profit growth.
- Strong analytical, strategic thinking, and problem-solving skills.
- Excellent understanding of retail and wholesale channels within the FMCG sector.
- Proficiency in category management software, market data analysis tools (e.g., Nielsen, IRI), and MS Office Suite.
- Exceptional communication, presentation, and negotiation skills.
- Ability to collaborate effectively with cross-functional teams.
- Experience in the Snacks & Confectionery category is a strong plus.
- Must be able to work effectively in a hybrid model, based in or willing to commute to Polokwane, Limpopo .
Benefits
- competitive salary
- performance-based bonuses
- comprehensive medical and retirement benefits
- excellent opportunities for professional development and career advancement within a leading FMCG company.
- This hybrid position provides a dynamic work environment in Polokwane , offering both strategic impact and workplace flexibility.