Overview
Description
Position Summary :
This position is responsible for liaison and communication with Covenant Care referring sources, both individual practitioners and facilities.
They will use a variety of resources to promote referrals to Covenant Care.
Their goal is to ensure that all persons with a need for home health.
Qualifications
Two years of proven healthcare sales performance with a degree in marketing, business, public relations or related field, or a background in healthcare such as nursing, social work, or other patient-centered healthcare role preferred.
The applicant must have strong communication skills.
Job Relations
Reports to : Director Business Development
Responsibilities
- The individual is responsible for developing referral relationships.
- This will involve communication with healthcare practitioners, physician practice offices, and facilities such as nursing homes, assisted living facilities and hospitals.
- Responsible for generating referrals to Covenant Care.
- Responsible for mentoring and training team members as requested or needed in marketing and sales objectives and tactics.
- Serve as an informed home health / healthcare expert and patient advocate.
- Develops ongoing relationships with and provides education for key personnel in referral source offices or facility settings.
- Develops ongoing relationships with providers who refer, or may refer patients to Covenant Care.
- Assures appropriate service recovery with operations team.
- Provide education to professional healthcare referral sources.
- Proficiency in Customer Relationship Manager (CRM) software.
- Demonstrate knowledge in laws and regulations related to marketing and sales in home health and healthcare and follow all policies and procedures of Covenant Care regarding inducement.
- Collaborate with Volunteer Community Relations Managers and other team members for market coverage in community.
- Track and report referrals and changes in market environment related to referral disposition.
- Achieve admission goals.
- Support localized implementation of organizational growth campaigns and objectives in collaboration with operations leadership.
- Collaborate with Home health and Operations Departments to achieve admission goals.
- Communicate market environment, opportunity and plans to Operations Leadership.
- Participate in continuing education to promote professional growth.
- Stays updated on medical news, changes in the healthcare communities and maintain licensure, if applicable.
- Stays abreast of rules and regulations guiding Home health and care in facilities.
- Informs Supervisor of changes / updates in facilities.
- Develops and Achieves quarterly plans to generate referrals and meet admission goals in assigned facilities.
- Provides education for physicians, social workers and other sources that may need to refer patients for home health services.
- Serve as a consultant to facilities regarding Covenant Care programs.
- Demonstrates knowledge of statistical data and research tools used to assist in the development of marketing and growth initiatives.
- Perform other duties as assigned by Supervisor.
- Required to comply with all Covenant policies, procedures and personnel policies, including those specifically addressing disaster preparedness and response.
Special Demands / Physical Requirements
This position may sometimes require medium to heavy lifting.
The position requires considerable time traveling in a motor vehicle and some weekend and evening work in connection with performing essential functions of the position.
Benefits for Eligible Employees Include
- Health insurance
- Paid time off for vacation, holiday, sick and bereavement leave
- Company paid and supplemental life insurance
- Retirement plan with company match
- Optional cafeteria plan benefits such as dental, vision, accident, cancer and hospital days
- Flexible spending accounts for healthcare and dependent care expenditures
- Continuing education, advance credential assistance and tuition reimbursement
- Employee assistance program for employees and families