Campaign Manager

Old Mutual; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading financial services group is seeking a candidate for a role focused on customer communication strategy. This position involves executing and managing campaigns, writing content, and collaborating effectively to achieve organizational objectives. Candidates should have at least 5 years of experience in financial services and strong communication skills. The role offers opportunities for personal accountability and professional development.

Qualifications

• Minimum of 5 years relevant experience in a Financial Services company.
• Experience in Campaign/Correspondence/Engagement/Communications & content writing.
• HTML coding experience.

Responsibilities

• Gives communication & campaign support within the Personal Finance Communications team.
• Conceptualise, formulate/write, edit, proofread communication for advisers and customers.
• Tracks effectiveness of communication and implement necessary changes.

Skills

Action Planning

Computer Literacy

Data Analysis

Market Analysis

Oral Communications

Education

Bachelor Of Art

Job description

Let's Write Africa's Story Together!

Old Mutual is a firm believer in the African opportunity and our diverse talent reflects this.

Job Description

This role is responsible for co creating, ideating, and executing a customer communication, engagement & correspondence strategy (Operational communications, Business as usual communications, Legal correspondences, Sales, Retention, Cross sell & Upsell campaigns). The incumbent is individually accountable for achieving results through own efforts, over periods of up to a year.

This role manages & executes customer communication, engagement & correspondence strategy deliveries designed to grow market share and achieve business objectives. Implements a clear communication strategy and plan, in line with Personal Finance objectives.

Key responsibilities will include amongst others the following:

Customer Communication

• Gives communication & campaign support within the Personal Finance Communications team.
• Conceptualise, formulate / write, edit, proofread communication for advisers and customers.
• Distribute and execute PF customer and adviser communication.
• Tracks effectiveness of communication and implement necessary changes.
  
• Developing content aligned to the PF Customer Communications strategy and facilitating implementation

Materials Design & Production

• Where responsible for communication platforms / publications – manages the end-to-end process of conceptualising; aligning / developing theme, briefing - writers, design, digital, proof-readers; editing & distribution.

Personal Effectiveness

• Accepts and lives the company values.
• Is accountable for service delivery through own efforts.
• Collaborates effectively with others to achieve personal results.
• Is individually accountable for managing own time, tasks and output quality for periods of up to a year.
• Makes increased contributions by broadening individual skills.

Management Effectiveness

• Defines and implements best operating practice in Customer engagement, Correspondence and Personalisation as well as provide thought leadership.
• Defines performance parameters (including balanced scorecard) and measurements for area under supervision.
• Drives operational excellence through area of supervision.
• Focus on development to sustain pipeline and creating future capability.
• Creates a climate for optimal performance.

MINIMUM QUALIFICATIONS/EXPERIENCE (REQUIRED FOR THE JOB)

• Matric
• Communications / relevant business degree
• Minimum of 5 years relevant experience in a Financial Services company in Campaign/Correspondence/Engagement/Communications & content writing.
• HTML coding experience

ADDITIONAL QUALIFICATIONS/EXPERIENCE (PREFERRED, NOT A REQUIREMENT)

• Experience in working in the Agile methodology.
• Agile certification/training preferred.

COMPETENCIES REQUIRED

• Collaboration (Relating)
• Customer First
• Content writing
• Execution
• Innovation (Perspective)
• Leading with Influence
• Strategic
• Project management

Skills

Action Planning, Computer Literacy, Data Analysis, Database Reporting, Data Classification, Data Compilation, Data Controls, Data Encoding, Data Modeling, Evaluating Information, Market Analysis, Market Research Analysis, Oral Communications, Report Review, Target Market Segmentation

Competencies

Business Insight Communicates Effectively Customer Focus Decision Quality Manages Complexity Nimble Learning Optimizes Work Processes Strategic Mindset

Education

Bachelor Of Art

Closing Date

25 November 2025 , 23:59

The Old Mutual Story!