Business Development Executive - Industrial Equipment-Craighall Park, Jhb

Sa Sales Fraternity; Johannesburg; On-site; ZAR 500 000 - 800 000; Full time

Job summary

A leading sales organization is seeking a seasoned Business Development Executive in Johannesburg to drive growth for their platform focused on industrial equipment. The ideal candidate should have proven sales experience, engage effectively with OEMs and manufacturers, and develop tailored marketing strategies. This position requires strong communication skills and the ability to manage client relationships and growth effectively throughout Gauteng.

Qualifications

• Proven track record in field-based business development or sales.
• Comfortable with online platforms and guiding clients through digital processes.
• Established network in OEM and manufacturing sectors in Gauteng.

Responsibilities

• Actively canvas and visit OEM, manufacturing, and industrial clients.
• Present and demonstrate platform benefits and services.
• Develop marketing and subscription strategies for client acquisition.

Skills

Field-based business development

Sales experience in industrial equipment

Communication skills

Client acquisition and retention

Market trend analysis

Job description

Overview

We are seeking a seasoned professional with extensive experience in selling industrial equipment across sectors such as food, pharmaceutical, chemical, and mining. The ideal candidate will have deep knowledge of the market, understand the key industry players, and know how to communicate the clients website.

• The clients Website is a marketplace for classified adverts to be placed by sellers of equipment, spares or parts related to various Industrial Equipment / Manufacturing clients.

Professionals with experience in selling into these industries will already possess the insight to engage effectively not only with end-users but also with the suppliers of industrial equipment / OEMs, who represent our primary customer base. This role requires someone who can translate industry challenges into tailored solutions, building trust and driving measurable results.

Position & Location

Position: Business Development Executive

Location: Craighall, Johannesburg (includes regular travel within Gauteng and surrounding regions)

Role Overview

Drive growth for the website through field-based business development.

Expand marketing outreach, grow subscription-based services, and manage product listings.

Focus on OEMs, manufacturers, and clients in electrical, pneumatic, and automation sectors. (example: anyone who sells & wants to advertise their products at a very reasonable rate.)

Key Responsibilities

• Actively canvas and visit OEM, manufacturing, and industrial clients.
• Present and demonstrate platform benefits, services, and product listing opportunities.
• Develop tailored marketing and subscription strategies for client acquisition and retention.
• Build and manage a pipeline of high-value accounts in target sectors.
• Coordinate with internal teams to ensure accurate and optimized product listings.
• Monitor competitor pricing and presence, report on market trends.
• Produce monthly reports on subscription uptake, listing performance, and KPIs.

Experience & Qualifications

• Proven track record in field-based business development or sales.
• Experience with supplier ecosystems similar to electrical or pneumatic components.
• Established network in OEM and manufacturing sectors in Gauteng.
• Strong written and verbal communication skills.
• Comfortable with online platforms and guiding clients through digital processes.
• Self-motivated, capable of managing own territory and targets.

Reporting Structure

Reports directly to the Managing Director.

KPIs

• Number of new OEM / manufacturing subscriptions onboarded.
• Conversion rate of subscriptions and listings.
• Revenue growth from subscriptions and listing services.
• Customer retention and satisfaction levels.