Business Development Executive (Appointment Setter)

The Legends Agency; Cape Town; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A growing BPO services company is seeking a Business Development Executive (Appointment Setter) to drive global growth and engage with potential clients remotely from South Africa. Applicants should have over 3 years of outbound B2B sales experience, specifically in the BPO sector, with a proven track record in cold calling and appointment setting. The role requires excellent communication skills and the ability to work UK business hours.

Qualifications

• 3+ years experience in outbound B2B sales within the BPO or RPO sector.
• Successful in cold calling and setting qualified appointments.
• Excellent verbal and written communication skills.

Responsibilities

• Identify and engage potential clients through cold calling and email outreach.
• Set qualified appointments with decision-makers in the UK and global markets.
• Build and maintain a healthy pipeline of leads using CRM and prospecting tools.

Skills

Outbound B2B sales

Cold calling

Negotiation

Relationship-building

Objection handling

Communication

CRM proficiency

Tools

LinkedIn Sales Navigator

Job description

Business Development Executive (Appointment Setter)

Drive Global Growth for a Leading UK-Based Outsourcing Company

Remote (South Africa) | R18 000 – R24 000 per month | UK Working Hours

About Our Client

Our client is a fast‑growing UK‑based outsourcing specialist providing world‑class BPO and RPO solutions to global businesses. Their team is passionate about delivering high‑performance results, offering scalable services that help clients grow faster and operate smarter. With a strong focus on quality, innovation, and long‑term partnerships, they’re now expanding their reach and looking for top‑tier sales professionals to join their remote South African team.

The Role: Business Development Executive (Appointment Setter)

This role exists to identify and convert new business opportunities for BPO services, with a core focus on cold outreach and appointment setting. You’ll be responsible for prospecting across multiple industries, qualifying leads, and booking high‑quality meetings for the UK‑based sales team. You’ll play a vital part in supporting revenue growth through relationship‑building and high‑activity sales engagement.

Key Responsibilities

• Minimum of 3 years’ experience selling BPO services, with consistent KPI and revenue achievement
• Identify and engage potential clients through cold calling, email outreach, and LinkedIn
• Set qualified appointments with decision‑makers in the UK and global markets
• Deliver tailored pitches and presentations aligned to each prospect’s pain points
• Build and maintain a healthy pipeline of leads using CRM and prospecting tools
• Collaborate with internal stakeholders to ensure a smooth client handover process
• Monitor market trends and competitor movements to refine outreach strategies
• Accurately document all sales activity, progress, and KPIs in the CRM

About You

• 3+ years experience in outbound B2B sales within the BPO or RPO sector
• Demonstrated success in cold calling and setting qualified appointments
• Proven track record of meeting and exceeding KPIs and revenue targets
• Excellent verbal and written communication, with a confident, no‑accent phone presence
• Skilled in negotiation, relationship‑building, and objection handling
• Highly self‑motivated, driven, and comfortable working independently
• Proficient in CRM platforms and prospecting tools like LinkedIn Sales Navigator
• Access to a reliable laptop and high‑speed internet connection
• Available to work UK business hours (Monday‑Friday)