Brand Manager Yes

Gloei Technolgies (Pty) Ltd; Gauteng; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading retail company in South Africa is seeking an experienced Brand Manager with 5-7 years in the sector. The role involves developing marketing strategies, conducting market research, and ensuring brand alignment. Successful candidates will possess excellent communication skills and a tertiary marketing education. This position offers a competitive package based on experience.

Qualifications

• Minimum of 5-7 years in a brand manager position in the Retail or QSR sector.
• Own transport and valid driver's license.
• Desired experience in branding.

Responsibilities

• Conducting market research and analysing data for trends.
• Advising on branding strategy and ensuring brand alignment.
• Developing marketing and advertising strategies.

Skills

Excellent communication and writing skills

Creative thinking and problem-solving skills

Strong research and analytical skills

Knowledge of consumer behaviour

Business savvy and ability to multitask

Education

Tertiary Marketing education

Job description

Responsibilities

• In-depth understanding of marketing strategies and branding principles.
• Excellent communication and writing skills.
• Creative thinking and problem-solving skills.
• Conducting market research and analysing data for trends, insights, and information.
• Advising internal teams on branding strategy and communicating with the marketing team to ensure brand alignment.
• Business savvy and ability to multitask.
• Strong research and analytical skills, including experience with CRM software.
• Essential knowledge of consumer behaviour, marketing analytics, branding, and content creation.
• Developing custom marketing and advertising strategies.
• Building relationships with influencers, journalists, and media owners where not already in place and necessary.
• Conducting meetings with service providers and franchisees.
• Basic knowledge of budgets and allocation of line items.
• Team player, working collectively to meet brand objectives and engaging with other departments.
• Willingness to work over weekends if necessary for activations and brand presence.

Qualifications

• Min of 5-7 years in a brand manager position in the Retail or QSR sector.
• Own transport and valid driver's license.
• Desired – 5-7 years in a brand manager position in retail or QSR.
• Tertiary Marketing education.

Package & Remuneration

Up to R (depending on experience and qualifications).