Brand Experience Coordinator

SA Home Loans; Umhlanga Rocks; On-site; ZAR 180,000 - 240,000; Full time

Job summary

SA Home Loans is seeking a Brand Experience Coordinator to support the Brand Manager in planning, coordinating, implementing and monitoring brand and marketing initiatives across the business. You will help maintain brand consistency, assist with campaigns, coordinate stakeholder requirements, manage projects with agencies and suppliers, and support branch marketing, events and activations.

The role involves collaboration with internal teams and external partners to ensure timely, on-brand

Qualifications

• Bachelor's degree or National Diploma in Marketing, Brand Management, Communications, Business Administration, or a related field.
• 2–4 years' experience in a Brand Coordinator, Marketing Coordinator, Brand Assistant, Marketing Executive, or similar role.

Responsibilities

• Assist in planning, coordination, and implementation of integrated campaigns across multiple channels.
• Coordinate campaign timelines, deliverables, approvals, and stakeholder communication.
• Liaise with designers, agencies, media partners, and suppliers to ensure campaigns meet briefs.
• Track campaign progress and provide regular updates and post-campaign reviews.

Skills

Brand coordination

Campaign planning

Stakeholder management

Multitasking

Attention to detail

Microsoft Office

Education

Bachelor's Degree in Marketing or related field

Tools

Microsoft Office Suite

Asana

Job description

The Brand Experience Coordinator provides comprehensive support to the Brand Manager in the planning, coordination, implementation, and monitoring of brand and marketing initiatives across SA Home Loans.

The role is responsible in assisting with brand consistency, supporting campaign execution, coordinating stakeholder requirements, managing marketing projects and suppliers, and assisting with branch marketing, events, sponsorships, activations, and corporate branding initiatives.

The successful candidate will work closely with internal business units, regional teams, external agencies, media partners, and suppliers to ensure that all brand and marketing activities are delivered efficiently, on time, within budget, and in line with the SA Home Loans brand strategy.

Key Responsibilities

Brand Management & Brand Governance

• Assist the Brand Manager in the execution of annual marketing plans.
• Assist in maintaining and enforcing brand guidelines across all internal and external marketing collateral
• Assist with the rollout and implementation of brand refresh initiatives and brand consistency projects.
• Ensure content aligns with the SA Home Loans brand positioning and messaging framework.

Campaign Coordination & Execution

• Assist in the planning, coordination, and implementation of integrated marketing campaigns across various channels.
• Assist to coordinate campaign timelines, deliverables, approvals, and stakeholder communication.
• Liaise with designers, agencies, media partners, and suppliers to ensure campaigns are delivered according to brief.
• Track campaign execution and provide regular progress updates to the Brand Manager.
• Assist with campaign reporting, analysis, and post-campaign reviews.

Branch Marketing Support

• Assist branches with branding requests, promotional campaigns, signage, activations, presentations, and local marketing initiatives.
• Ensure branch marketing activities align with national marketing objectives and brand standards.

Stakeholder & Agency Management

• Coordinate marketing requests and ensure alignment between business objectives and marketing deliverables.
• Assist with managing the day-to-day communication with creative agencies, media agencies, production houses, and suppliers.
• Assist with obtaining quotations, managing procurement processes, and tracking supplier deliverables.

Event Management, Sponsorships & Activations

• Assist with planning and execution of corporate events, sponsorships, community initiatives, activations, launches, exhibitions, and branch events.
• Coordinate logistics, branding requirements, supplier management, venue arrangements, and event collateral.
• Attend events where necessary and assist with on-site execution and brand representation.
• Assist with managing promotional merchandise, activation assets, and event branding inventory.

Marketing Projects & Administration

• Support the Brand Manager in managing marketing projects from conception through to completion.
• Maintain project trackers, timelines, budgets, action logs, and status reports.
• Coordinate approvals and ensure deadlines are met across multiple concurrent projects.
• Assist with budget tracking, purchase orders, supplier invoices, and payment administration.
• Maintain marketing asset libraries and marketing documentation.

Content & Communications

• Coordinate the rollout of marketing communication materials across business channels.
• Assist with updating presentations, brochures, signage, digital assets, and marketing toolkits.

Reporting & Market Intelligence

• Assist with preparation of weekly and monthly marketing reports, project updates, and campaign status reports.

Minimum Requirements

1.Education

• Bachelor's Degree or National Diploma in Marketing, Brand Management, Communications, Business Administration, or a related field.

2.Experience

• 2-4 years' experience in a Brand Coordinator, Marketing Coordinator, Brand Assistant, Marketing Executive, or similar role.

Competencies

Technical Competencies:

• Understanding of campaign and event coordination.
• Project coordination skills.
• Strong administrative and organisational skills.
• Proficient in Microsoft Office Suite (PowerPoint, Excel, Word and Teams).
• Experience with project management tools such as Asana would be advantageous.
• Excellent written & verbal communication

Generic Competencies:

• Attention to detail.
• Good communication and interpersonal skills.
• Ability to build positive relationships with stakeholders.
• Ability to manage multiple tasks and deadlines.
• Ability to work effectively in a fast-paced environment.
• Self-motivated and proactive.

Additional Requirements

• Own reliable transport.
• Willingness to travel when required.
• Flexibility to work outside of normal working hours, including evenings and weekends, when supporting events, activations, sponsorships and business initiatives.