Brand Communications Officer

Placements24; Bloemfontein; Hybrid; ZAR 320,000 - 520,000; Full time

Benefits offered by this job

Hybrid work arrangement

Healthcare coverage

Career advancement opportunities

Job summary

Placements24 is seeking a Brand Communications Officer to enhance brand visibility and public perception in Welkom. You will develop strategies and craft messaging across channels, aligning with internal teams to maintain consistent brand narratives.

Responsibilities include creating content, managing internal communications, and supporting marketing events, with a focus on measurable impact and audience engagement.

Qualifications

• Bachelor's degree in Communications, Public Relations, Marketing, or a related discipline.
• 2-4 years of experience in a communications or brand management role.
• Excellent writing, editing, and presentation skills.
• Familiarity with various communication channels and digital marketing tools.

Responsibilities

• Develop and execute communication plans to support brand objectives.
• Create compelling content for website, social media, and newsletters.
• Manage internal communications to keep employees informed and engaged.
• Assist in managing the company’s reputation and responding to public inquiries.
• Support planning and execution of marketing and PR events.
• Track and report on the effectiveness of communication initiatives.

Skills

Brand management

Content creation

Copywriting & editing

Digital marketing

Interpersonal communication

Education

Bachelor's degree in Communications/PR/Marketing

Tools

Digital marketing tools

Social media platforms

Job description

About the Role

Our client is seeking a talented Brand Communications Officer to contribute to their expanding media and communications efforts in Welkom . This role focuses on developing and implementing communication strategies that enhance brand visibility, promote positive public perception, and engage key audiences. You will work closely with various departments to ensure consistent messaging and brand alignment across all internal and external communications. This position offers a fantastic opportunity to play a key part in shaping our client's brand narrative and market presence within the Free State province.

Key Responsibilities

• Develop and execute communication plans to support brand objectives.
• Create compelling content for various communication channels, including website, social media, and newsletters.
• Manage internal communications to ensure employees are informed and engaged.
• Assist in managing the company's reputation and responding to public inquiries.
• Support the planning and execution of marketing and PR events.
• Track and report on the effectiveness of communication initiatives.

Requirements

• Bachelor's degree in Communications, Public Relations, Marketing, or a related discipline.
• 2-4 years of experience in a communications or brand management role.
• Excellent writing, editing, and presentation skills.
• Familiarity with various communication channels and digital marketing tools.
• Strong organizational skills and attention to detail.
• Ability to work effectively in a team and manage multiple projects.

Benefits

• Attractive annual salary with performance incentives.
• Hybrid work arrangement for a balanced work-life integration in Welkom .
• Comprehensive healthcare coverage.
• Opportunities for training and career advancement.
• A collaborative and supportive workplace culture focused on growth.