Audi Brand Consultant

Volkswagen Group Services GmbH; Sandton; On-site; ZAR 350,000 - 480,000; Full time

Job summary

Volkswagen Group Africa is seeking an Audi Brand Consultant to support the Brand Communications Manager in developing and monitoring national advertising, CRM, retail, digital and other marketing strategies that sustain a premium brand image for Audi and its dealer network. The role is based in Audi - NSO (Sandton).

You will coordinate briefs, oversee brand media planning, evaluate market research, and manage campaign information and dealer communications to ensure brand consistency and

Qualifications

• 3+ years of experience in a marketing environment.
• Knowledge of brands and brand image.
• Automotive marketing experience would be advantageous.
• Excellent marketing flair and passion for brands and image.
• Advanced proficiency in MS Office with reporting/presentation skills.
• Working knowledge of copyright and Data Protection legislation.
• Understanding of digital marketing, social media and AI.

Responsibilities

• Develop briefs with the Audi Brand Communications Manager for above/below-the-line campaigns.
• Support media planning to maximise cost efficiency.
• Evaluate marketing research to meet brand objectives.
• Distribute production and campaign information to dealers.
• Coordinate dealer marketing funds advertising and claims.
• Approve dealer advertising in line with CI and brand tonality.
• Coordinate customer email responses and CRM campaigns.
• Ensure up-to-date product, model year, and pricing communication.

Skills

Marketing experience

Brand management

MS Office

Data Protection

AI literacy

Education

National Diploma or Bachelor's in Marketing/Commerce/Communications

Tools

MS Office

Job description

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At Volkswagen Group Africa, we are more than a car manufacturer – we are a global mobility company driven by innovation, quality, and our people. With operating sites in Kariega (Uitenhage), Centurion, and Sandton, we combine a proud heritage of engineering excellence with a strong focus on the future. We produce vehicles and mobility solutions that deliver performance, safety, and sustainability. Our success is powered by diverse, skilled, and passionate employees who value collaboration, integrity, and continuous improvement. As part of the global Volkswagen Group, we operate in a dynamic environment where innovation, digitalization, and sustainability shape everything we do. Joining Volkswagen Group Africa means being part of a team building mobility for generations – responsibly, sustainably, and together.

ABOUT THE ROLE

We are seeking a dynamic and results driven Audi Brand Consultant to assist the Audi Brand Communications Manager in the development, implementation and monitoring of national advertising, CRM, retail, digital and other marketing strategies to create and maintain a premium brand image for Audi, all its products and its dealer network. This position is based in Audi - NSO (Sandton)

KEY RESPONSIBILITIES

• Providing support in developing all briefs in conjunction with the Audi Brand Communications Manager for selected above and below-the-line Audi brand communication by collating all necessary marketing information in order to enhance the product’s image in the marketplace e.g. TV, press, social media, magazines, radio, outdoor, direct marketing, at Dealer, PR, Internet.
• Supporting the Audi Brand Communications Manager in all brand media planning to ensure maximum cost efficiency in reaching the defined target audience
• Supporting the Audi Brand Communications Manager in evaluating marketing research studies to ensure that all communication achieves the desired brand positioning objectives.
• Developing and distributing production information, campaign information, advertising bulletins and sales brochures to ensure up-to-date information is provided to dealers.
• Ordering and distributing point of sale material for each brand or retail campaign to dealers to assist in vehicle sales.
• Initiating, managing and controlling the Dealer Marketing Fund advertising and promotion, including pre-approval of dealer marketing campaigns and processing claims.
• Approve all Dealer above-, below-, through-the-line and digital advertising material to ensure it is in line with CI and the brand tonality.
• Co-ordinating and responding to customer e-mail requests from the Customer Interaction Centre.
• Co-ordinate the implementation of CRM strategies and campaigns.
• Develop and distribute campaign information and advertising bulletins to ensure up-to-date information is provided to Dealers.
• Co-ordinate the maintenance of accurate product, model year (MY) and pricing information communication by the Product Marketer through customer-facing channels (e.g. website, point-of-sale material).
• Co-ordinate the approval by the Product Marketer of all point-of-sale and customer-facing material in terms of product specification in text, visuals and tables

REQUIREMENTS

Minimum Qualifications:

• A formal 3-year National Diploma or Bachelor's degree in Marketing, Commerce or Communications from a recognized tertiary institution.

Experience:

• A minimum of 3 years’ experience in a marketing environment
• Knowledge and understanding of brands and brand image
• Automotive marketing experience would be advantageous
• Excellent marketing flair and a passion for brands and brand image
• Advanced proficiency in MS Office (MS Word, Excel, PowerPoint), with well-developed report preparation/ presentation skills.
• Working knowledge of copyright and Data Protection legislation
• In - Depth Understanding of the technological advances in contemporary and digital Marketing, including social media and AI.
• Good administrative and organizing skills, with excellent attention to detail

Important: Applications without all required documents and late applications will not be considered.

Volkswagen Group Africa is committed to achieving and sustaining an equitable and representative workforce. In line with our Employment Equity Plan, preference will be given to suitably qualified candidates from designated groups.

VWGA communicates with integrity and transparency.

Issued on behalf of HR

Job ID: 29902

Location: ZA

Shift: Full-time

Contract type: Unlimited

Remote Working: By agreement

Posting Date: 4 Sept 2026

Are you in?

We are looking for new talent, employees who want to achieve, believe in innovative power of ideas, leaders who are able to collaborate and adapt to the mobility of the future, take ownership, responsibility, accountability and diverse thinkers in order to embrace our differences.